ATI

05/09/2026

Buyers look at traffic, sales performance, customer activity, and whether a dealership has a system in place to consistently generate business — not just survive month to month.

That’s why ATI has expanded the Big Momma Event System beyond traditional direct mail into a full multi-channel traffic strategy built to help dealerships increase visibility, generate leads, drive showroom traffic, and strengthen overall store performance.

In today’s market, dealerships that can show strong activity and consistent customer flow are in a far better position whether they’re growing, restructuring, or preparing for a future sale.

Here’s the AP News release explaining the updated system:

Direct mail–driven dealership event system enhanced with AI, service incentives, and optional OTT and SMS to drive traffic across all departments.

05/05/2026

Direct mail–driven dealership event system enhanced with AI, service incentives, and optional OTT and SMS to drive traffic across all departments.

04/23/2026

Curious what others are seeing with dealership sales events right now…

Are you finding more value in:
A) Outside event companies that come in and run everything
B) Keeping it in-house and focusing on driving traffic
C) Not doing events at all anymore

I’ve been around a lot of these over the years, and one thing I consistently see is this:

The stores that perform best during those 4–7 day pushes aren’t relying on showroom traffic alone—they’re creating activity across the entire dealership:

• Phones ringing consistently
• BDC setting solid appointments
• Finance apps coming in before and during the event
• Service traffic being pulled in with incentives

That combination seems to make the biggest difference in total units moved.

I dropped a quick video below that walks through one approach I’ve seen work really well—especially with today’s market and buyer behavior.

Would genuinely love to hear what’s working (or not working) for others right now.

(And if you watch the video, you can pause on any slide to take a closer look.)

[https://youtu.be/NuCimpFqbww](https://youtu.be/NuCimpFqbww)

If you want one small upgrade that helps engagement even more, you can add this as your **first comment right after posting**:

We’ve seen a noticeable shift in how buyers are responding to sales events compared to a few years ago—curious if others are seeing the same?

I know firsthand how well these worked in the past, before the market shifted. What’s interesting now is they’re making a strong comeback—and connecting with a whole new group of buyers who weren’t around when the market was saturated with these types of events.

These events are kicking BUTT all over again!

Most Dealerships Are Missing This (It’s Not Leads)

04/20/2026

Most dealerships don’t have a lead problem.
They have a traffic problem.

You can run ads. You can buy leads. You can wait on walk-ins.
But none of that creates consistent, controllable showroom traffic.

That’s where most stores get stuck.

The Big Momma Dealer Traffic System was built to fix that—
not with one tactic, but with a coordinated system designed to drive:

• More inbound calls
• More qualified leads
• More showroom visits

All while keeping the dealership in control. No takeovers. No profit splits.

This isn’t about more marketing noise.
It’s about creating real momentum inside your store.

If your traffic isn’t where it should be, this is worth a look.

📞 1-866-673-5476
🌐 aticalltracking.com

https://youtu.be/YizWN4QtNdA

Dealers Are Packing Showrooms Again — Here’s How

04/08/2026

Most dealers don’t have a traffic problem…
they have a strategy problem.

Mail gets ignored.
Digital gets wasted.
Phones ring — but no one knows what’s working.

That’s where we come in.

ATI combines direct mail, targeted digital, call tracking, and the Big Momma Event System to create real, measurable showroom traffic — not guesswork.

No outside closers.
No profit splits.
No fluff.

Just a system that brings in buyers and lets your team do what they do best — sell.

Take a look at how it all works 👇- Tap to view flipbook

This is not a brochure—it’s a breakdown of how real dealership traffic is generated. The Traffic Generation System Overview walks through ATI’s proven approach to driving inbound calls, leads, and showroom activity using a strategic combination of direct mail, digital targeting, press distribu...

03/29/2026

Dealers — if you’re near a major military market … you already know what’s coming.

PCS moves. New families. Fresh buyers entering your market.

The question is…
**Are you capturing that traffic — or watching it go somewhere else?**

Our **Big Momma Military Appreciation Sales Event** is built to do one thing:
👉 **Drive serious showroom traffic AND real deals**

This isn’t just a mailer.
This is a full traffic system:
✔ Oversized direct mail that gets opened
✔ Targeted email + digital that drives action
✔ Press release exposure for credibility
✔ In-store promotions that create urgency
✔ Call tracking + lead flow to your BDC

And the best part…
👉 **Your team sells. You keep 100% of the gross.**
(No outside closers. No commissions.)

If you’re already doing sales events, this replaces the “same old thing” with something customers actually show up for.

If you’re not… this is how you compete when the market gets busy.

📞 Call Teresa directly: **1-866-673-5476**
Or comment/message **“BIG MOMMA”** and we’ll send you a breakdown of how it works

**One dealer per market per window. Don’t get beat to it.**

03/21/2026

When your engine runs cleaner, everything performs better — smoother rides, better fuel economy, and fewer costly surprises.

Don’t wait for the breakdown.
Protect your diesel engine before problems start.

💛 Think of it as liquid gold for your engine — saving you from expensive repairs down the road.

👉 JilCat Proline Diesel Conditioner
📲 Order now: www.jilcat.com

03/20/2026

“Direct Mail + Email + Digital Traffic” Our dealership events combine email marketing, digital advertising, and direct mail to create a coordinated traffic campaign. This multi-channel approach helps reach thousands of potential buyers before your event begins.

03/19/2026

03/18/2026

💰 What do YOU think this event costs? 👀

Dealers everywhere are using Big Momma Events to drive massive showroom traffic…
But here’s the real question—

👉 What would YOU guess the investment is to pull something like this off?

• Oversized mailers
• Targeted digital + email campaigns
• Showroom traffic systems that actually work
• BDC Leads
• Credit Apps
• Region Wide Press Releases

Drop your guess in the comments 👇or Visit Big Momma's Dealer Challenge Page Here and Guess! Most dealers guess between $35-$50K!

(Closest answer might just get a little something from us 😉)

Or if you want the real number and what it would look like for your store:

📞 1-866-673-5476
📩 Message us “Big Momma”

03/18/2026

More Fabulous Mailers