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Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 12pm

Pure Performance Motorcycles

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United States
West Fargo, ND
Pure Performance Motorcycles

Est.

in 2009, We are a Harley Davidson motorcycle service center and specialize in performance builds, preventive maintenance, tires, oil and body kits and custom bagger builds + ECM dyno tuning using a 250I Dynojet Dyno. Dyno Tuning
EFI Tuning
DynoJet Dyno
Harley Davidson service
Victory service
Indian service
Motorcycle service
Motorcycle tire service
Motorcycle oil service
Motorcycle repair
Motorc

ycle Performance
Motorcycle Accessories
Motorcycle storage
Performance Parts
Custom Motorcycle builds
Big Wheel Bagger Builds
Horsepower Builds
Custom Harley-Davidson Builds
Custom Motorcycle Performance Builds

07/15/2026

Hey everyone, Our best helper came in with me yesterday, Elias Anderson!

We had a pretty big day, Elias knew he was coming into give us a hand with putting up our new sign! YES!!! Our old sign was completely wore out… When you see it and see how old the old one was and how sun-drenched it was… You can understand that that’s not the representation we want on the front of our building. The new sign really displays our pride.

Herm and I always are trying to improve our business and put our best foot forward. We would like to be known as the BEST!!… The cleanest and most helpful shop in Fargo Moorhead area. I realize that a sign does not make you that, however the 17 years that him and I have been working together as partners and the feedback from our customers, I think that this suggest this to be true. I love all of the other shops in town and I think they’re great as well, but of course this one is ours and we LOVE it!!

A special note… Elias came in and cleaned up underneath all of our lifts and under our benches, vacuumed up a bunch of stuff off the floor, check a bunch of tire pressures, changed oil and primary fluid on a heritage softail and ate like 14 different times while he was here! Man is this kid growing 🙂 (what a treat to have him come in and help, now we need Beatrice to come in)

Thank you everyone for the continued support and we love all of you. Be safe on the road, look out for four wheels and don’t get mad. Be nice to each other and be good humans.

07/07/2026

Hey everyone, hope you all had a safe and fun Fourth of July! We took a little extra time for the holiday and CASEY actually left the 21st for his annual two week midsomer vacation. It’s hard to believe that it’s halfway through summer already, if you haven’t gone out and grabbed some of it, you better!

For the first day back from the holiday, we really had things lined up. For Herm, we have Derek’s bike, it already hits 140 horsepower and so, hey” let’s add a turbo on top of that! We are shooting for some big numbers on this one. As a tuner, numbers are nice however rideablity is the most important thing!

On Casey’s lift we have Corey’s 2013 softail and that came in for a tune. Once the bike got here the job grew enormously. Before you knew it we were powder coating all the covers and making them black and adding a cam. A few hours turned into a few days! It’st pretty awesome when that happens. It’s many times people come in “for the first time” to get a little bit of work done. Then they see our facility and they decide to add to the job. Our facility is clean and productive and when people come on in, they’re usually impressed and it adds to more work being done.

The last picture is Shawn‘s 2018 Road Glide with a 32 inch wheel on it! We should charge admission just so people could come in and see this 32 inch wheel, it’s something wild! I understand it’s not for everybody however not everyone gets to experience something like this. As a shop it makes you feel special that people trust you to bring such extraordinary projects for you to work on.

For those of you struggling, Keep weathering the “STORM”. Be good to yourself and other people. Find positive people and make changes in yourself if you need to. Be a good human and make positive choices, support your family and friends and community.

07/01/2026

Soooo... Come across this during a service yesterday. A top 5 contender for dirtiest air filters. These and tires are overlooked or just forgotten about most of the time. They are the things that keep you going down the road and alive. Take a minute to have a look. If not, you can schedule an appointment with us to do just that. We offer a FULL bike inspection with checklist for $175. PMCS. Cheap insurance to know what's truly up with your motorcycle.

06/29/2026

Hello Everyone, Herm here.! Been very busy as usual around here getting people ready for the July 4th holiday celebration. Our country's 250'th anniversary!!!!! Been nice and quite with Casey on vacation too.... Lol. Being a proud Army Veteran myself, we are shutting down Thursday and Friday to enjoy this glorious holiday ourselves. We hope ALL will have a safe and wonderful weekend. Reminder, STURGIS is just around the corner, August 7-16. Get your services scheduled as soon as you can. Ride safe.!

06/25/2026

Hey everyone, hope you’re having a great week. We are! I’m out here in Montana on vacation and Herm is sending me pictures like this getting me jacked to actually come back to work! What the hell is wrong with me! I guess I have a love for Motorcycles and our community. And that’s just fine by me, without all of you I’m not sure where I’d be.

In the picture, it is Herm holding a Trask Performance turbo package. We are putting this bad boy on Derek’s bike. This motorcycle already hit 150 horse with the current package that is in the motor. We’re gonna bolt this on and we’re gonna run about 190 horsepower!! Woot Woot!! I love my job and all of you!

As we approach the Fourth of July, be patient and be kind. Give lots of room for the crazies and those who don’t give a s**t whether they run you over. I’ll see you when I get back. Lots more of love, Casey

06/18/2026

Hey everyone, we are excited about tonight. It’s West Fargo cruise night, and it’s the first one of the year. We’re gonna be up there next to the silver dollar bar managing the Bike corral. We try to keep it safe and friendly for everyone and it’s zoned off for motorcycle parking only. If you’ve never been down to West Fargo’s cruise night it’s a lot of fun.

I added a video of one of the bikes that were bringing and I’m not sure if we’re gonna put it under the canopy or in our gold spot in front of the VFW. Regardless, we can’t go wrong with either place.

We kind of see this as the kickoff of summer for seeing a lot of people and promoting the shop. Here is to summer and family and friends and good times. Be a good human and be nice to each other. Look out for each other and your community.

06/11/2026

Hey everyone, well, we’re in the second week of June already! I hope everyone’s put some miles on. Summer is ticking away.

I wanted to share this gem from today. We had James bring up his bike from down by the South Dakota border. And it’s a 2012 CVO street glide with a crate Jim’s 135 in it. the bike ran OK but under the microscope of the Dyno it had a lot of opportunity. The timing tables were flaking out and no matter where I rode. They held steady at 25°. After fixing the file issues in the ECM I was able to gain him 18 foot pounds of torque at 3000 RPM. This is extraordinary and James is gonna have himself a whole new motorcycle when he picks it up.

Herm and I are having an excellent spring and we can’t thank all of you enough for making all these years work for us.

Be safe out there 😎

06/04/2026

Hey everyone, I hope you all have been behaving… now that warmer weather is here!

You can definitely tell that the temperature has been nicer for motorcycle riding. Our shop and I’m sure all the other shops yin the area are completely flooded with requests of all different types. This makes it difficult to be able to get to all of you and I encourage you to use the shops that you trust and that can deliver within your timeline. Think ahead schedule and plan.

The 4th of July is coming up and if you have any plans of getting anything serviced on your motorcycle before then then you need to call tomorrow. We are mostly booked, some jobs because of their nature cannot be done in that timeline. If you text and your job fits… We’ll get you in.

Sturgis is coming up, I hate to say it, but a person had better start planning now. We easily have jobs that are spread out between now and then and some of the estimates are already slotted between the fourth and Sturgis. It’s gonna fill up fast.

Stay safe, support your friends and neighbors and community. Just be a good human! Don’t get pi**ed on the road and don’t get run over by four wheels. Keep a cool head, you’ll be happier.

06/01/2026

Hey everyone, hope you all had a safe weekend.

I’d like to feature this Bike in the photo, this is one of our bikes. It is up for sale, if you want to take a look at it now, you can come by the shop and check it out. We’re just putting on the final little things and it will be ready. We put on new tires and new LEDs lights and smoked lenses, stripped down to look like a street glide, we serviced it and it’s ready for the road. It’s a 2008 Harley-Davidson Ultra. We are starting at $8000

Thank you

05/23/2026

This week’s chronicles of pure Performance Motorcycles!! Hey everyone hope you’re having a safe memorial day weekend!

This week Herm and I had to work by ourselves, Herm’s brother Kord had to help back home with some family business. However, it did not stop us from having a great and got loads of stuff done! We’re absolutely blessed to be able to work in such an industry with so many great people.

This week we also ordered our first impact wiring solutions ECM for the 23 1/2 CVO’s and the new GEN two bikes. We’re really looking forward to this next step of evolution for our shop when it comes to tuning the newest Harley‘s.

Stay safe this weekend, if you’re out drinking call for a ride. If you’re on your motorcycle, don’t do it.

See you Tuesday 😎😎

Address

373 7th Street NW
West Fargo, ND
58078

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 12pm

Website

http://www.pureperformancemotorcycles.com/

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