12/05/2023
• Failure to Launch • We have decided to make the difficult call to pull the plug on what was internally named Project Fox. A project that officially started in October of 2020 to offer a completely new option for the market and allow us to cover models where a round headlight just doesn’t work. We teased our prototypes and gave a glimpse into the application development as well. Unfortunately, things did not work out the way we had hoped, and this project is being shelved until a new path can be found.
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We have learned volumes about what it takes to make something from scratch and what it means to be a little fish in a big pond. Sometimes, things are just completely out of your hands and no matter how much you will it to happen, there can be something that stops you in your tracks. Our only choice is to take this on the chin and continue focusing on being one of the best aftermarket product manufacturers out there.
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Thank you to all of our loyal customers, followers, and everyone who has reached out to check in on this over the last year. Y’all are the best.