Florida International Rally & Motorsport Park

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Florida International Rally & Motorsport Park At The FIRM, we push the limits to create the ultimate motorsports experience. The FIRM, where we drive passion.
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The (FIRM) Florida International Rally & Motorsport Park is Florida’s premier motorsports facility, offering rally driving, high-performance driver development, open track days, private rentals, events & specialized driving programs for any skill level. As North America’s premier motorsport training facility, we provide impeccable service, exemplary training, and a community-driven approach that transforms customers into passionate ambassadors. Our commitment to transparency, goodwill, and safety ensures that every participant masters technical skills in a dynamic and supportive environment. We collaborate with all stakeholders to develop user-driven training programs, empowering our people and rewarding performance. With an inclusive culture and a dedication to honorable stewardship, we take full ownership of our work—because excellence is not just our goal, it’s our responsibility. EXPERIENCES & OFFERINGS:
Rally, HPDE, Off-Road 4x4 Courses
Car Control Clinics
Teen Safety Driving (14-19 years)
Private Track Rentals
Open Track Days
Special Events
Corporate Event & Facility Rental
FIRM hosted motorsports series (Track Attack/Rally-X)

Visit gorally.com for information, dates and booking or email us for assistance!

10/10/2026

Push past your comfort zone. Learn something new. Discover what you're capable of.

From rally and road course driving to off-road adventures, The FIRM is where hesitation turns into confidence, and adrenaline becomes an experience you'll never forget.

Your next adventure starts here. 🏎️
Link in comments.

Video captured by Allie Stockle | Drone footage by Vert Works

10/09/2026

Some things are better experienced than explained. 🔥

The cars. The people. The sound. The atmosphere. There's just something about a day at the track that keeps you coming back for more.

And this edit? It captures the feeling perfectly.

🎥 Incredible work by Taylorvisions, LLC
🚁 Drone footage by Vert Works

This is Track Attack at The FIRM. The 2026 Track Attack Championship Finale is coming up November 22! 🏆

Who's ready for one more round?

🇺🇸 THE WORLD RALLY CHAMPIONSHIP IS FINALLY RETURNING TO THE USA!*Who else is already planning a road trip to Tennessee f...
10/08/2026

🇺🇸 THE WORLD RALLY CHAMPIONSHIP IS FINALLY RETURNING TO THE USA!*

Who else is already planning a road trip to Tennessee for this? 👀🗺️

After a 39-year hiatus, the FIA World Rally Championship will officially return to U.S. soil for Rally US, August 26–29, 2027.

The last WRC event held in America was the 1988 Olympus Rally in Washington. Now, the world’s best drivers are coming to tackle the brutal gravel roads of the Southern Appalachian Mountains, spanning across Tennessee and Kentucky.

So why is this such a game changer? Well, allow us to elaborate...

👉 A whole new era of WRC: 2027 marks the debut of the new WRC27 technical regulations, aimed at making top-level rally more accessible, cost-effective, and open to more manufacturers and teams.

👉 Ford is building back toward the top: M-Sport will enter the new era in 2027 with increased technical support from Ford, followed by a full Ford Racing factory effort in 2028 and an all-new top-tier WRC car planned for 2029.

👉 A Massive Win for US Rally: Our domestic rally community continues to grow, and bringing the global stage back to America is going to put even more eyes on rally here at home.

More Rally US details are expected on October 27, and you already know we’ll be watching.

And while we’re on the subject...

Ever wondered what it actually feels like to drive a rally car yourself? You don’t have to wait until 2027 to find out. 😏

DM us to learn how you can get behind the wheel and experience rally for yourself — no competition required.

It. Is. Finally. Happening!!!!! 🇺🇸 WRC is coming back to the States in 2027!!! 🙌
10/08/2026

It. Is. Finally. Happening!!!!! 🇺🇸 WRC is coming back to the States in 2027!!! 🙌

Been a long time coming… 🇺🇸🇺🇸

🔍 RALLY-X INSIDER: THE DATA BEHIND THE DIRT🔍If you want to win a championship at The FIRM, you have to look at the lap-b...
10/08/2026

🔍 RALLY-X INSIDER: THE DATA BEHIND THE DIRT🔍

If you want to win a championship at The FIRM, you have to look at the lap-by-lap analytics. Round 3 proved that maintaining pace while staying clean is a massive balancing act.

• Andrew Suprenant (B - 2nd) took home the absolute overall Fastest Time of the Day (FTD) on the Advanced Forest Stage, laying down a blazing 2:23.045 on Lap 5 to showcase what ultimate loose-surface pace looks like.
• Deano Pacetti (B - 1st) put on a clinic in overall consistency, dropping down to a weekend-best 2:26.453 on Lap 5 to secure his top podium spot with a completely zero-penalty sheet.
• Eric Serabian (SAH - 1st) laid down an incredibly clean sheet, peaking with his blazing 2:22.419 lap time on the Nitro Rally Short Stage, leaving no room for the competition to close the gap.
• Raw Pace vs. Penalties: Time penalties shook up the standings heavily this round. David Salmon (SAL) caught a heavy 1:15 in penalties from cones and barrels, but his raw speed on the track was so dominant that he still managed to secure the 1st place class victory on pure pace.

Every second matters. Every cone counts.

Want to see where you stand in the overall championship chase? Look below for the link to our blog!

Is it the weekend yet?Escape the grind and get some pavement therapy. We're open this Friday and Sunday for Open Track.L...
10/06/2026

Is it the weekend yet?

Escape the grind and get some pavement therapy. We're open this Friday and Sunday for Open Track.

Load up your car, leave the stress behind, and focus on the apexes.

The Schedule:
•AM Session Available: 9:00 AM – 12:00 PM (Friday ONLY)
• Both Days will run as a Full Day: 9:00 AM – 4:00 PM

Pre-register online before you head out to save money on same day/gate fees!

See you there!

10/03/2026

This is what Saturdays are supposed to look like. 🔥

Dust in the air, cars sideways, and absolutely no shortage of action.

Rally-X Round 3 is LIVE. 🏁

10/03/2026
Are you driving the track, or just fighting the curbs?We’ve all heard the textbook rule: "Use all the track." But there ...
10/02/2026

Are you driving the track, or just fighting the curbs?

We’ve all heard the textbook rule: "Use all the track." But there is a massive, second-dropping difference between maximizing your line radius and completely upsetting your car's platform.

If you smash the apex curb in a chicane, you might shorten your physical line. But if that curb unloads a tire, causes a micro-correction, and delays your throttle exit... you just traded top-end straightaway speed for a dramatic photo.

The fastest drivers know when to leave a foot of asphalt on the table to keep the chassis settled and the power delivery immediate.

This isn't guesswork...it's mechanical empathy. Whether you are attacking the apex on our road course or managing extreme weight transfer through our mixed-surface rally stages, mastering car control is what we do best. In our 1-on-1 private driving programs, our instructors help you move past basic rules of thumb so you can feel exactly what the car needs to go faster.

Tap the prompt banner at the top of the comments and log your vote!
Distance vs. Traction. Which philosophy wins your vote?

Ready to unlock real speed? Hit the link in the comments to book your next experience at The FIRM!

Address

7266 Airport Road
Starke, FL
32091

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm
Saturday 7:30am - 4pm
Sunday 7:30am - 4pm

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