Western Carwash Association

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Western Carwash Association

WCA exists to connect car wash operators and vendors, strengthen our industry in the west, and support member success through advocacy and education.

Founded in 1955, the Western Carwash Association represents 12 western states:
Alaska
Arizona
California
Colorado
Hawaii
Idaho
Montana
Nevada
Oregon
Utah
Washington
Wyoming

09/18/2026

Get out of the meeting room and into the car washes.

Day 2 of WCA CONNECT takes you on the road for an inside look at car wash sites across the Dallas area.

See how operators approached unusual properties, conversions and different wash models — including projects you’ll hear about during Day 1’s Creative Expansion Panel.

Walk the sites. See the decisions up close. Ask questions. And take ideas home that you can apply to your own operation or next project.

WCA CONNECT 2026
October 27–28 | Grand Prairie, Texas

Day 1: Education + Operator Insights
Day 2: Car Wash Tour

Register today: https://www.wewashcars.org/events/EventDetails.aspx?id=2053384&group=

09/17/2026

The best experiences are about more than the service itself.

At Cowboys Golf Club, it’s not just the course that brings people back. It’s the welcome, the setting, the attention to detail and all the little moments that make the day memorable.

The same is true at your car wash.

Customers may arrive looking for a clean car, but loyalty is built through the experience surrounding it. Make every interaction memorable, consistent and worth repeating—and you give customers a reason to choose you again and again.

Join WCA at Cowboys Golf Club on October 26 for a memorable day on the course with fellow car wash professionals.

Get in the game: https://www.wewashcars.org/events/EventDetails.aspx?id=2070099&group=

09/16/2026

Growth doesn’t always start from the ground up.

At Raceway Car Wash, one building has served three very different businesses: bank, restaurant, and now car wash.

During the CONNECT 2026 Carwash Tours, walk the site and examine the decisions that transformed an existing property into a new growth opportunity. See how adaptive reuse can unlock overlooked real estate, overcome site scarcity, and expand your footprint in the markets that matter.

When the perfect empty lot doesn’t exist, look at what’s already standing.

Join us October 27–28 in Grand Prairie, Texas: https://www.wewashcars.org/events/EventDetails.aspx?id=2053384&group=

09/15/2026

Join us at Cowboys Golf Club on October 26th for an afternoon built around more than the game — beautiful surroundings, a memorable course experience, and plenty of time to connect with colleagues, customers and friends from across the car wash industry.

Between tee shots and friendly competition, you may find that some of the best connections of the event happen out on the course.

Come for the golf. Leave with stronger relationships.

Registration Link: https://www.wewashcars.org/events/EventDetails.aspx?id=2070099&group=

09/14/2026

Marketing is more than offering a free wash. It’s giving customers a reason to remember you when they’re ready for one.

A customer might see your message today but will need a wash next week. The question is whether your brand comes to mind at that moment, and whether they have a reason to choose you when that time comes.

At CONNECT 2026, Caleb Clark of Hook & Ladder will explore how to segment your effectively audience, identify the moments that trigger a wash, and build marketing that stays with customers beyond a single promotion.

Hosted by Kleen-Rite

Register Here: https://www.wewashcars.org/events/EventDetails.aspx?id=2053384&group=

09/09/2026

PUT YOUR BRAND IN THE ROOM at CONNECT 2026.

Sponsorship opportunities are available for companies looking to reach car wash owners, operators and industry leaders during two days of education, networking and behind-the-scenes site tours in Grand Prairie, Texas.

Available opportunities include:

• Reception Sponsor
• Breakfast Sponsor
• Bus Sponsor
• Site Tour Stop Sponsor
• Education Session Sponsor

Explore sponsorship benefits and reserve your opportunity:
https://www.wewashcars.org/store/ListProducts.aspx?catid=1066392

WCA members: Sign in to view your member pricing.

09/04/2026

AI is already reshaping how leading car wash operators make decisions—and at CONNECT 2026, Jim Gunderson will show you how to put it to work.

In “AI That Works: Building Smarter Car Wash Operations,” you’ll learn practical ways to use AI for labor forecasting, weather planning, cost-per-car visibility, marketing ROI, and stronger operational insights.

Whether you’re just beginning to explore AI or ready to build smarter systems, you’ll leave with an actionable framework and ideas you can begin using immediately.

Join us at CONNECT 2026: The Business of Building Better Car Washes.

Register today: https://www.wewashcars.org/events/EventDetails.aspx?id=2053384&group=

09/03/2026

CRUSH THE DRIVE. OWN THE PRIZE.

Power meets precision at the WCA Golf Tournament's Long Drive Challenge. Thanks to the support of SoBrite Water Treatment Solutions , one golfer will earn bragging rights - and take home the new Callaway Quantum Driver.

The Long Drive Challenge is just one of the many experiences waiting at Cowboys Golf Club on October 26, but you'll need to be on the tee to win. Participation is limited to tournament golfers so reserve your spot today!

If you've got the swing, now's your chance to prove it.

Register today: https://www.wewashcars.org/events/EventDetails.aspx?id=2070099&group=

08/21/2026

Recognize the people who make our industry shine.

Every day, car wash professionals go above and beyond - leading teams, embracing innovation, and raising the standard for excellence.

Now is your opportunity to recognize their impact.

Nominations are now open for the 2026 WCA Awards:

- Car Wash Manager of the Year
- Lifetime Achievement Award
- Most Innovative Operator

If someone has inspired your team, your business, or our industry, take a few minutes to nominate them.

Nominations close August 31, 2026.

Submit your nomination today:
https://wewashcars.org/awards

08/19/2026

RESERVE YOUR SPOT BEFORE IT’S GONE!

The WCA Golf Tournament at the iconic Cowboys Golf Club is filling quickly!

🏌️ Cowboys Golf Club in Grapevine, Texas
⏰ Check-in: 11:30 AM
⛳ Sh***un start: 1:30 PM
🏆 Prizes include a Scotty Cameron putter and Callaway Quantum AI driver

Don’t miss an unforgettable afternoon of golf, networking, and friendly competition with leading car wash professionals. Register today!

🔗 REGISTER: https://www.wewashcars.org/events/EventDetails.aspx?id=2070099&group=

Address

2443 Fair Oaks Boulevard #1177
Sacramento, CA
95825

Website

http://www.wewashcars.org/

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