Swag Custom Rides

Swag Custom Rides Swag Custom Rides is the first and only Automotive Custom Restoration Non-Profit Shop in America; Restoring vehicles while transforming lives.
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Swag Custom Rides is a non-profit organization that restores, customizes and fabricates vehicles with two missions in mind – Restoring vehicles while transforming lives. With a team of leading industry professionals Swag provides job training, education and life skills for students, troubled individuals. Swag has developed its own custom educational curriculum that incorporates both vocational/ent

repreneurial courses while supporting life transformation mentorship, counseling and life principles. The business side of Swag builds vehicles for clients, corporations and non-profits coupled with marketing and branding strategies.

Here are some cool vehicles getting some upgrades...
06/24/2026

Here are some cool vehicles getting some upgrades...

🔥 SAVE THE DATE 🔥September 25th, 26th & 27th we’re taking over 🏁 Lebanon Valley Raceway 🏁 for one of the biggest automot...
05/25/2026

🔥 SAVE THE DATE 🔥

September 25th, 26th & 27th we’re taking over 🏁 Lebanon Valley Raceway 🏁 for one of the biggest automotive weekends of the year!

Swag Custom Rides is proud to host the Dover Dragway Reunion Car Show featuring THOUSANDS of amazing cars, classics, muscle cars, hot rods, trucks, customs, race cars and more! 🚗🔥

And the action doesn’t stop there — racing all weekend long sponsored by NuWay Truck & Trailer Repair! Expect fast cars, great people, burnouts, memories, and nonstop excitement all weekend long.

If you love horsepower, nostalgia, and incredible builds, this is THE event you don’t want to miss!

📍 Lebanon Valley Raceway
📅 Sept. 25, 26 & 27
🏁 Dover Dragway Reunion
🔥 Hosted by Swag Custom Rides
🏆 Racing Sponsored by NuWay Truck & Trailer Repair

Bring your friends, bring your family, and come be part of an unforgettable weekend packed with thousands of cars and racing action!

This Memorial Day, all of us at Swag Custom Rides pause to honor and remember the brave men and women who made the ultim...
05/25/2026

This Memorial Day, all of us at Swag Custom Rides pause to honor and remember the brave men and women who made the ultimate sacrifice for our freedom. 🇺🇸

Today we remember the heroes who gave everything so we can enjoy the roads we travel, the freedom we cherish, and the time spent with family and friends. Thank you to all who served and especially to those who never made it home.

Wishing everyone a safe and meaningful Memorial Day.

05/23/2026

Swag Detailers offers top-rated automotive detailing products, including eco-friendly car care solutions and premium cleaning supplies. Our expert services in New Britain, CT, ensure your vehicle looks its best with easy-to-use, high-performance products and professional detailing.

66 Chevelle came in for some work. Team Swag definitely accomplished that. Very clean car!!!
05/02/2026

66 Chevelle came in for some work. Team Swag definitely accomplished that. Very clean car!!!

04/24/2026

Address

172 Stanley St
New Britain, CT
06051

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+18602257924

Website

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