Newell Coach Corp.

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Newell Coach Corp. Newell Coach Corp, located in Miami, Oklahoma, manufactures, sells and services Newell luxury coaches Newell.

Newell Coach Corporation, located in Miami, Oklahoma, manufactures, sells and services Newell luxury motorcoaches. Since 1979, Newell Coach has been owned and operated by Karl and Alice Blade. Their son-in-law Pat Dwyer, and daughter Becky Dwyer, are also involved in the company’s daily operations. Founded on a commitment to quality and innovation

Newell Coach was founded in 1967 by L.K. From the beginning, the company designed and created its own coach chassis. This was because no pre-made chassis or bus shell could provide the quality Newell insisted upon for his motorcoaches. A commitment to quality and innovation remains a cornerstone of the company to this day. Upholding the tradition

Newell Coach continues to construct the coach chassis and body in-house, using only the highest-quality materials. As a result, Newell offers the most sophisticated and refined coach of its type and the widest range of opportunities for customization available in a luxury motorhome. A direct connection with the customer

Newell sells directly to the customer rather than through dealers. This ensures that the Newell staff understands each customer’s unique needs and preferences. In addition, Newell manages and coordinates customer service and support wherever and whenever it’s needed—Newell’s Customer Support Hotline is available 24/7. A depth of knowledge and skill

With a staff of approximately 200 experienced and highly skilled engineers, designers, craftsmen and sales people, Newell Coach is a major employer in its community. The fact that more than 36 seasoned veterans have worked for the company for over 20 years is a testament to its commitment to provide employees with a great place to work. It also ensures that a depth of knowledge and skill goes into the manufacturing of each coach. Newell is the market leader build coaches from the ground up

We’re hiring! Join the Newell Coach team! We’re currently looking for a Production Cabinet Maker and Custodian to join o...
10/13/2026

We’re hiring!

Join the Newell Coach team! We’re currently looking for a Production Cabinet Maker and Custodian to join our amazing team!

Visit our website for more information and to apply at NewellCoach.com

605 horsepower. Finished your way.Every Newell is powered by the Cummins X15, and just like the rest of your coach, the ...
10/08/2026

605 horsepower. Finished your way.

Every Newell is powered by the Cummins X15, and just like the rest of your coach, the engine is yours to customize. Keep it classic Cummins red. Match it to your exterior paint scheme. Chrome it out completely. The choice is yours.

It's the part of the coach most people never see, and our owners still want it to look as good as everything else. Because when you build a Newell, every detail is your decision. Even the ones under the hood.

Ever wondered why RVs are covered in all those swoops and swirls? A feature dug into the history and artistry behind RV ...
09/29/2026

Ever wondered why RVs are covered in all those swoops and swirls? A feature dug into the history and artistry behind RV exterior graphics, and it spends real time with our own Ryan Loucks, the designer behind Newell's custom paint schemes.

The piece traces how these designs evolved from hand-taped straight lines in the 60s and 70s to today's multi-layered, hand-painted work, and it makes one thing clear: there's a massive gap between a factory vinyl wrap and a true custom paint job. Most RVs today get automotive-grade vinyl graphics that look flat and two-dimensional. At Newell Coach, we still hand-tape every pinstripe, then build up ghosting, translucent pearl topcoats, and drop shadows painted freehand to follow every curve perfectly, real craftsmanship that can take our paint team nearly 200 hours on a single coach.

None of that happens without our paint team's skill and patience. These are artists in every sense, and every coach that rolls out of Newell carries their work. Give the video a watch and see the process for yourself.

Now we want to hear from you: which Newell paint scheme has been your all-time favorite? Drop the coach number in the comments! 👇

https://www.youtube.com/watch?v=oUF8uYPjyQM&t=16s

Congratulations to Jill and Adam on the delivery of their beautiful, Newell Coach  #1869!There's a rustic, warm characte...
09/25/2026

Congratulations to Jill and Adam on the delivery of their beautiful, Newell Coach #1869!

There's a rustic, warm character to this build, one designed entirely around a life spent outdoors, on horseback, and around cattle. The mid-entry floorplan opens into a custom shoe storage cabinet with a Samsung Frame TV on a powered hinge, setting the tone for a coach that's as functional as it is good-looking.

Heated wood flooring runs throughout the coach, with the rear bath standing apart in porcelain tile with a river rock border framing the vanity, a detail echoed as the backsplash in the master bath. The galley features a waterfall edge with a porcelain top, while the buffet keeps a cleaner line and adds a Zephyr beverage cooler tucked into its lower section. The dinette top is finished in premium petrified wood, a warm, one-of-a-kind material that anchors the whole salon.

The salon itself leans hard into western luxe: a custom hair-on-hide rug grounds the space, paired with an accent wallpaper carrying that same hair-on-hide texture up the walls. Nailhead trim on the sofa adds a saddle-leather touch, and extra storage tucked behind the recliners keeps the space practical without sacrificing any of its character. Up front, two-toned premium leather driver and co-pilot seats carry that same rustic-meets-refined feel into the cockpit.

Back in the bedroom, premium quartz continues at the countertops, and the half bath gets its own standout moment with white underlit quartz.

Outside, Jill and Adam wanted something edgy and fast, an aggressive red and black look with plenty of movement, and that's exactly what came together: a modern, racy exterior scheme built for a couple who loves the energy of NASCAR as much as they love the quiet of a good cattle pasture. A lithium battery package keeps the coach ready to go off-grid whenever the outdoors calls, and the exterior bay grill and kitchen cabinet rounds out the coach for entertaining well beyond the driveway, with a Kenyon Texan grill featuring a fold-up side and storage, a custom cooler close at hand, and a Denon speaker built into the face of the grill.

Congratulations again, Jill and Adam, and welcome to the Newell family! Here's to many miles ahead in Coach #1869. Safe travels!

Newell Coach is headed to Mountain Falls Luxury Motorcoach Resort  for Luxury on the Line Weekend, September 25–27, and ...
09/24/2026

Newell Coach is headed to Mountain Falls Luxury Motorcoach Resort for Luxury on the Line Weekend, September 25–27, and you're invited.

We're bringing our 2027 Fall Show Coach and spending the weekend doing what we do best: opening the doors, walking you through every detail, and letting the craftsmanship speak for itself. Show coaches are where everything comes together (design, engineering, and innovation all in one place) and there's no better way to understand that than stepping inside one. Whether you've owned Newells for decades or you're seeing your first up close, come take a look.

Here's the weekend:

Friday, September 25 | 6:00–8:00 PM — Sips & Sound
B**r, w**e, and food, a meet and greet with the Newell Coach team, and evening coach tours.

Saturday, September 26 | 9:00–10:00 AM — Pickle & Perk
Fresh coffee, assorted pastries, coach tours, and a chance to meet the Newell team.

Saturday, September 26 | 1:00–4:00 PM — Tailgate, Touchdowns & Tours
Football season comes to Mountain Falls with an afternoon dedicated to game-day fun. The clubhouse and the show coach will have the day's biggest games on the TVs while guests enjoy classic tailgate favorites, cold beverages, and plenty of time to experience the coach.

Sunday, September 27 | 2:00–4:00 PM — Sundaes in the Fast Lane
A build-your-own ice cream sundae bar, NASCAR Cup Series viewing, an RC race tournament, and coach tours.

For more information or to schedule a test drive, contact Josh Snider at [email protected].

Congratulations to Chris and D on their first Newell, Coach  #1870! There's something special about a first coach, and t...
09/21/2026

Congratulations to Chris and D on their first Newell, Coach #1870! There's something special about a first coach, and this one was clearly built with that in mind: a mid-entry floorplan filled with rich woodgrain, warm quartz, and details that reward a second look.

Step inside, and wood slat ceiling detail carries throughout the coach, paired with woodgrain finishes that give the whole space a warm, layered feel. At the entry, a buffet with a waterfall edge sits below a Samsung Frame TV on an extending arm, alongside a w**e cooler for easy entertaining. The dinette takes on a bar-top style with underlit white quartz, while the galley features backlit white quartz countertops, thick enough to make a real visual statement on their own.

Throughout the coach, drawers are configured for genuinely useful, real-life storage, and gold hardware in a Frank Lloyd Wright-inspired finish ties every room together with a quiet, luxe consistency.

In the bedroom, underlit white quartz tops continue the theme, joined by a fixed TV with built-in storage drawers beneath it. The passenger side skips a window here by design, trading the view for a more private, cocooned feel. Just off the bedroom, a custom-configured cedar closet adds extra shelving and storage, the kind of detail you don't fully appreciate until you're living with it day to day.

Both bathrooms carry the same underlit white quartz detailing, finished with acrylic covers over the sinks, a simple detail with a smart function: when the sink isn't in use, the cover creates extra usable counter space, turning a small footprint into more room to actually get ready in the morning. The master bath's walk-in shower rounds out the space with room to relax.

The bulkhead accent wall brings its own story into the coach, wrapped in a wallpaper inspired by two natural materials, mulberry tree bark and raffia palm fiber, adding an organic, textural warmth that photos almost don't do justice.

Outside, the story gets personal. Chris and D wanted something modern and simple, with Oklahoma Sooners crimson woven in from the start, a nod to the team they love, and the kind of coach you might just spot parked outside Lloyd Noble on a fall Saturday, crimson catching the stadium lights right alongside the crowd. Our graphic designer built the scheme around that crimson red, then added dark charcoal pinstripes: a departure from our usual approach, and one that ended up adding real depth and complexity to the design without ever competing with its simplicity. Down the entire 45-foot length of the coach, a subtly ghosted American flag rides beneath the paint, nearly invisible in the shade, then catching the sun to reveal itself in full, beautifully patriotic fashion.

Congratulations again, Chris and D, and welcome to the Newell family! Here's to many miles ahead in Coach #1870. Safe travels! Boomer Sooner!!

Congratulations to Tom and Sharon on Newell Coach  #1868, their third custom build with Newell! Some of our best work ha...
09/10/2026

Congratulations to Tom and Sharon on Newell Coach #1868, their third custom build with Newell! Some of our best work happens when a customer already speaks the language, when conversations move straight past the basics and into the details that make a coach feel truly personal. That's exactly what this build was.

The front entry floorplan offers two bunks that convert to closet space when not in use, along with two full bathrooms, quartz flowing through the dinette, salon, and bathrooms, and porcelain carrying the look through the galley. The dinette blends fabric and leather, and both the dinette base and sofa were stretched with extra inches, small changes that make a big difference in everyday comfort. Two Villa leather sofas anchor the salon, one a hide-a-bed and the other a jack-knife with storage, joined by a Charlevoix ottoman for easy relaxing.

The galley extension pulls out to add valuable counterspace and conceal a trash bin, a detail only a seasoned owner would think to ask for. Outside, a Kenyon grill and kitchen cabinet in the exterior bay come outfitted with a customer-selected Dometic cooler, turning that bay into a full outdoor kitchen. In place of traditional art, a 32-inch digital display sets a modern tone inside, while a motorized drop-down monitor at the dash creates a dedicated Apple CarPlay screen, framed by a custom black suede steering wheel.

Beyond family travel, coach #1868 doubles as Tom's office and man cave, and its connectivity features make that dual life effortless. Whether he's dialing into a call or just unwinding, Tom can work when he plays or play when he's working, all from the road.

Both bathrooms feature underlit white quartz countertops, elevated further by Kohler DTV shower controls for a genuinely spa-like experience. A built-in vanity in the bedroom, motion-sensor aisle lighting, and a custom spice rack, the kind of finishing touches that make a coach feel like home before you've even hit the road.

For the exterior, Tom fell for a Tampa show coach and asked for a 2.0 version of it, so our design team ran with it: polished aluminum Torque wheels and a look that's familiar in feel and flow, but entirely its own.

Coach #1868 is full of small, deliberate choices, some you'd never notice unless you knew to look, others impossible to miss, but every one of them made by Tom and Sharon themselves. That's the difference at Newell: a coach isn't handed over as a floorplan with a list of special options to check off. It's built one decision at a time, alongside the people who'll actually live in it, until every detail feels less like an upgrade and more like it was always meant to be there.

Thank you, Tom and Sharon, for trusting us with a third build. Congratulations on Newell Coach #1868! Safe travels!

Every Newell starts with hands like these. Welders, cabinetmakers, painters, technicians, all of them building one coach...
09/07/2026

Every Newell starts with hands like these. Welders, cabinetmakers, painters, technicians, all of them building one coach at a time right here in Miami, Oklahoma. This Labor Day, we’re grateful for the craftsmen who make it happen.

Our offices will be closed Monday, September 7th in observance of the Labor Day holiday, but as always, our 24/7 emergency service line will remain open.

Introducing Coach  #1867 — and a chance you almost never get.Twice a year, we build a handful of Show Coaches, giving ou...
09/07/2026

Introducing Coach #1867 — and a chance you almost never get.

Twice a year, we build a handful of Show Coaches, giving our design and engineering teams room to chase the newest trends and build in the latest technology. These coaches rarely make it to market; they're usually spoken for before they even roll off the line.

Coach #1867 is that rare exception. Still making its rounds as a Show Coach, it's already available for the right buyer, a brand-new Newell with everything the latest builds have to offer.

Step inside, and an ivory, cream, and warm stone palette washes over boucle textures, warm wood, and polished gold hardware. Look closer and you'll catch the thread tying it all together, a repeating arch motif that shows up again and again: pillow details in the salon, arch-shaped dinette chair bases, coordinating pillows in the bunks, an arched mirror in the mid-bath. It's the kind of detail you don't notice on the first walkthrough, and can't unsee on the second.

The salon centers on a cream boucle Villa hide-a-bed sofa with removable arms and electric footrests, joined by dual Fjords recliners with a built-in storage cabinet behind them. An Optima projector and screen bring dual-view capability, watch from inside or outside the coach, while Alexa handles the small stuff, lighting, shades, all with a word.

The galley brings Calacutta marble-look porcelain countertops, a coordinating white GE Café Series microwave, and a wood slat ceiling above a half-booth, half-chair dinette finished in partial fabric and partial leather.

Across from the bunks, a full bathroom features an arched, back-lit mirror, polished gold hardware, underlit white quartz countertops, and porcelain slab walls with a mosaic tile accent in the shower. The bunks include flip-down TVs and extra storage beneath the lower bunk. When you don't need them, they convert to a full closet.

In the bedroom, a textured square-patterned wallpaper wraps the bulkhead accent wall, and a 55-inch LG TV rides a powered arm inside a custom open shelf cabinet, a design we introduced just a few coaches back on our Summer Show Coach and are excited to bring back here. The rear bath closes things out with underlit white quartz, custom vanity drawers, and a walk-in shower with a built-in bench.

Outside, the design has a personality all its own: modern and edgy without being in your face about it. Stark white and metallic black form the base, layered with a few silver stripes, then sharpened with straight-edged accents that fade from lighter blue to darker blue and back to lighter blue, brought to life by our talented paint team's ex*****on. Gloss black Torque wheels with machined accents and our exclusive Newell-PDI Engine Appearance Package, a custom-painted white engine with chromed components, trim, and lighting, finish the look. A 55-inch LG TV and Denon soundbar rise from the lower bay, bringing the big screen wherever the coach parks.

Coach #1867 is here, ready, and available, a rare chance while it lasts.

Click here for more information: https://www.newellcoach.com/product/new-2027-newell-coach-p50-3702423-10

Address

3900 N Main Street
Miami, OK
74354

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