06/22/2026
ONRยฎ: The Product That Changed Detailing
Before Optimum No Rinse, washing a vehicle usually meant a hose, a bucket, running water, and a traditional rinse.
ONR changed that.
Developed by Dr. David Ghodoussi, automotive paint chemist and founder of Optimum Polymer Technologies, ONR was designed specifically for automotive clear coat finishes using advanced polymer chemistry.
The goal was simple:
Create a safer, smarter, more efficient way to wash and detail vehicles.
With real-world feedback and testing from professional detailers, including Scott Hair โ the first tester, early advocate, and educator for ONR โ the product proved that a vehicle could be safely washed with just a few gallons of water, without a hose, without a traditional rinse, and without sacrificing results.
In 2006, Optimum introduced Optimum No Rinse Wash & Shine, the original automotive rinseless wash.
What made ONR different was the chemistry.
Its advanced polymers help encapsulate dirt, reduce friction, and leave painted surfaces clean without needing to rinse the vehicle afterward. That made washing possible in places and situations where traditional washing was difficult, restricted, or inefficient.
But ONR did not stop at washing cars.
Detailers quickly discovered that ONR could improve many parts of the detailing process. It became a rinseless wash, clay lubricant, quick detailer, interior wipe-down solution, glass cleaner, drying aid, and safer way to clean a wide range of vehicle surfaces.
That versatility helped ONR become more than a product.
It became part of the way detailers work.
For mobile detailers, ONR made professional washing more practical.
For enthusiasts, it made safe maintenance easier at home.
For dealerships, fleets, and professionals, it helped save time, space, and water.
For the detailing industry, it opened the door to an entirely new category and fundamentally changed how vehicles are washed, maintained, and detailed.
Today, ONR is trusted by professionals and enthusiasts around the world and has helped save more than 1 billion gallons of water.
Optimum No Rinse. The original automotive rinseless wash. The product that changed detailing.