In 1989 Chuck Hartle’ met Bart Cooper at a 20 group meeting in Dallas Texas. Over the next four years they developed a great friendship that changed their lives as parts managers forever. During this time the pair developed the idea of forming a National Mopar Parts Managers Guild. In 1992 the tandem became a tri with the introduction of Cy Yates. The Three managers continued to conceptualize the
idea of developing a National Parts Managers Guild. This was the beginning of the Mopar Masters Guild, as we know it today. In February of 1993 the first annual Mopar Masters Guild meeting was held in New Orleans. The small group met in conjunction with the National Automobile Dealers Association (NADA) annual convention. This tradition is still continued today and gives managers a platform to tackle business challenges together as well as interact with Mopar. Realizing how important guild, vendor and brand interaction is, the Mopar Masters Guild has expanded its communication through the years. The Mopar Masters Guild Magazine, Website, Vendor meetings and Mopar events all contribute to the sharing of knowledge. Since the first meeting in 1993, the guild has been active in the development of many factory programs. Not a day goes by that a Chrysler brand dealership does not use a program that the guild has played a role in. Over the past 17 years there have been members that have moved on to new adventures. Likewise many Mopar employees have also come and gone. The most important thing however, remains the concept started with the three Guild founders. The concept of sharing information with others has made many members, better managers and people. Today with the addition of a forum available to all Chrysler brand dealership employees the Mopar Masters Guilds future continues looks bright.
