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Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm

IMI Agency

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IMI Agency (Incentive Marketing, Inc.) specializes in Building Better Beverage Business™ for our hospitality clients.

specializes in Building Better Beverage Business™ for our Hospitality Clients through cutting edge marketing programs and promotions, interactive food & beverage merchandising and operations tools, staff training and recognition/reward programs for all channels in the Chain Hospitality industry. IMI programs create brand value and opportunities with consumers while driving food and beverage sales and profits for our Hospitality Operator clients.

10/14/2026

Earlier this month IMI Events hosted their inaugural B4 the Harvest, bringing together an incredible group of clients & partners for an unforgettable trip to Paso Robles.

With **es, **e, , and along for the journey, this experience was designed to bring together an intimate group to allow more space for meaningful conversations, genuine connections and immersive learning experiences that brought us closer to the people and stories behind each brand.

No two vineyard visits were the same. From fireside chats with w**emakers and barrel tastings to grape grading, cluster sampling and chef-curated meals, every stop offered a completely different way to experience w**e country.

Great w**e. Hands-on learning. Beautiful scenery. Even better company.

But wait, there is more! We will be sharing a closer look at each of the unique experiences that made B4 The Harvest so special.

10/09/2026

A phenomenal first visit to Portland and the Willamette Valley, made even better by the opportunity to celebrate our Hyatt Sip2Sell winners!

Thank you to The Four Graces and Foley Food & W**e Society for the incredible hospitality. From mushroom foraging and beekeeping to a Portland coffee tour, sunset cruise, and outstanding meals paired with beautiful w**es and spirits, the trip offered a memorable taste of the region.

One of the best parts of our work at IMI Agency is bringing partners together and recognizing the people who make these programs successful. Cheers to our Hyatt winners and everyone who helped create such a special experience!

**esAndSpirits

10/08/2026

Someone has to do the hard work. 😉

The IMI Events team will be in Charleston this November conducting some very rigorous industry research, one bite and sip at a time. From emerging trends to standout experiences, we’re gathering inspiration to bring back to our partners and events.

Heading to the Charleston Food & W**e Classic? We’d love to see familiar faces from our supplier and client community while we’re there!

Email [email protected] if you’ll be attending. Let’s connect!

10/05/2026

Our Art Director recently attended Circles Conference 2026, a three-day design conference bringing together creative professionals for an inspiring exchange of ideas, perspectives, and industry insights.

Throughout the conference, she had the opportunity to learn from leading voices in the creative community, explore new approaches to design and storytelling, and connect with fellow creatives. The experience provided valuable inspiration and fresh perspective to bring back to our team and our work.

We’re grateful for opportunities like Circles that encourage continued learning, creative growth, and meaningful connection within the design community.

09/25/2026

Yesterday, we celebrated some incredible milestones at the Porsche Experience Center in Atlanta! 🥂
Cheers to our teammates Jessica Altieri, Meghan Schulze, Jean Breunle, Josh Birman, John Stanton, and Cameron Gantek on 5 years, and a special congratulations to Gabe Fore on an incredible 10 years with the team!

The celebration included a curated sit-down lunch followed by a trip around the track at the Porsche Demo Lab — a pretty great way to celebrate these accomplishments!

Here’s to the dedication, hard work, and contributions that make our team what it is. Congratulations to all! 🎉

09/16/2026

What a pleasure to spend time with the Prime Hospitality Group team at their GM Conference in Rogers, Arkansas!

Lauren Parton and Evan Traub were proud to represent IMI Agency and connect with the people behind PHG’s continued success. We also loved seeing their stunning Ruth's Chris Rogers, Un Deux Trois Cafe, and Hotel Vin firsthand.

Thank you for welcoming us and for your partnership. Congratulations on all you’re building—we’re excited to be part of the journey!

09/14/2026

At this year’s Prosper Forum in Orlando, IMI Events was proud to partner with GALLO to bring La Marca Prosecco's Bubbles & Bouquets activation to life during the conference’s walking reception.

Guests could enjoy a chilled glass of La Marca Prosecco while choosing fresh blooms to create a bouquet of their own. It was a simple idea, but one that gave guests a chance to slow down, connect and make the experience their own.

The activation quickly became a favorite throughout the evening, and a great example of how the right details can turn a reception into something guests remember.

We loved bringing this one to life with the Gallo team. 🥂

09/11/2026

For one weekend only, Chili's Grill & Bar took over DeBell Golf Club-Burbank, CA in Burbank, CA, transforming the course into the Chili’s Golf Club.

From triple bogeys to Triple Dippers, the limited-time pop-up brought the Chili’s experience to the clubhouse with the iconic Triple Dipper, specialty margaritas, complimentary chips & salsa, and plenty of good vibes.

We’re proud to spotlight our client Chili's Grill & Bar and this unforgettable activation! 🌶️⛳️

08/20/2026

Hotels aren't just participating in cocktail culture; they're helping define its future.

At this year's Tales of the Cocktail, Hyatt's Miranda Breedlove joined industry leaders for the seminar "Sleeping Giants: How Legacy Hotels Will Transform Global Hospitality", exploring the growing influence hotels have on beverage innovation, guest experience, and hospitality careers.

From iconic cocktails born in hotel bars, like the Bloody Mary at The St. Regis New York and the Piña Colada at Caribe Hilton to today's elevated beverage programs, hotels have long served as incubators for creativity and culture.

As luxury and lifestyle hotel brands continue to expand globally, the expectations for exceptional food and beverage experiences are rising. Success increasingly depends on attracting top talent, investing in innovation, and creating meaningful career pathways that elevate both team members and guests.

The future of hospitality isn't just being built in restaurants and bars. It's being shaped in hotels around the world.

08/18/2026

Great partnerships are powered by great people.

We recently had the opportunity to bring together members of the Norwegian Cruise Line and IMI Agency teams for an evening of connection and conversation at Maple and Ash Miami.

Moments like these are a great reminder that behind every successful program, project, and initiative are strong relationships built on trust, collaboration, and a shared commitment to excellence.

Thank you to everyone who joined us. We're proud of what we're building together and excited for what's ahead.

Address

3550 George Busbee Parkway NW, Ste 190
Kennesaw, GA
30189

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Telephone

+17709281980

Website

http://imiagency.com/

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