Innovative Tuning

Innovative Tuning Engine management and electronics calibration, race support. Vehicle, product, driver, and business consulting.

Founded in 2004, Innovative Tuning was a full service operation in NY, which transitioned back to its roots in calibration when owner/founder Mike McGinnis moved from NY to Austin, TX in 2016. Today Innovative Tuning offers in person and remote tuning, data analysis, consulting and associated ECUs, dash loggers, sensors, and supporting hardware. With calibration and tuning experience dating back t

o 2001, Innovative Tuning has the knowledge to optimize not only your engine calibration, but your whole setup.

15% off Link ECUs, 15% off select accessories, 20% off Link PDMs today until November 29, 2024! We are also offering fre...
11/04/2024

15% off Link ECUs, 15% off select accessories, 20% off Link PDMs today until November 29, 2024!

We are also offering free shipping, and as always our top tier customer support based on 20+ years experience.

We have plenty of Link product in stock and ready to ship.
Email us at [email protected] and we can put together a complete package based on your needs!

I've added a fitment template so anyone can easily see if the 14" rotor version of my big brake kit for Subaru fits thei...
09/15/2024

I've added a fitment template so anyone can easily see if the 14" rotor version of my big brake kit for Subaru fits their wheels.

I'm also offering the install kit separately ($349) so anyone can source their own 6 piston C6 Corvette Z06 calipers.

  Innovative 6 piston championship winning brake kits starting at 1499!!! After back to back season championships and setting multiple track records as well as extensive testing on other R&D Vehicles, in 2014 we were ready to share our secret weapon with the world! Install kits are in stock and rea...

I'm releasing my MK60 ABS wheel speed sensor install kit for GD Subarus and GC era vehicles with GD knuckles.This is wha...
09/14/2024

I'm releasing my MK60 ABS wheel speed sensor install kit for GD Subarus and GC era vehicles with GD knuckles.

This is what's being used on my Sketchy Uncle GLTC car, and Eric Dewey DeWitt's Boogeyman.

OEM wheel speed sensors for GD do not work with MK60 ABS conversions, and nobody had a solution to sell which made my install a real pain and delayed me getting to enjoy it. Now all the hard work is done and I get to offer an easy solution to save others the trouble.

Details in the link, and if you have any questions just let me know!

MK60 ABS Subaru Mounting Adapter Kit Since Subaru factory ABS systems aren’t great for motorsports applications, I decided to put a MK60 kit on my Subaru road race car. For those not familiar, BMW MK60 ABS systems are a popular braking upgrade people have retrofit into various non BMW platforms i....

07/07/2024

Chatting with Andre at HPA about calibrating the fastest American time attack car at World Time Attack 2023.

On a team this small everyone plays a big role, and I'm proud to be the engineer that diagnosed, re-tuned, and helped tu...
06/26/2024

On a team this small everyone plays a big role, and I'm proud to be the engineer that diagnosed, re-tuned, and helped turn this last minute entry into the fastest Open Wheel car at Pikes Peak 2024.

Big thanks to our 2 Aussie helpers, Cole for getting us together and putting in a solid drive, and everyone that offered Cole support to get this tiny team to the mountain at the last minute!

With Cobb Tuning bringing back flex fuel for 15-21 Subaru WRX tomorrow, here's a friendly reminder that COBB intake, fle...
05/14/2024

With Cobb Tuning bringing back flex fuel for 15-21 Subaru WRX tomorrow, here's a friendly reminder that COBB intake, flex kit, and a tune from me, is still my favorite basic combo for these cars. For a very reasonable investment, you gain over 100 HP without upgrading the stock engine, clutch, drivetrain, and fuel system.

Since the awesome folks at DSport wrote the below linked article a few years ago, COBB developed and released the SF and Redline intakes, which make this combination even better than before. The new intakes retain the old Big SF power capability, but with buttery smooth drivability from further optimization of the MAF housing and intake system. 🥳

https://dsportmag.com/the-tech/test-n-tune/test-tune-2019-subaru-wrx-91-octane-vs-e85/

Our team has reset the GTA Unlimited class and production based vehicle records at COTA again with the heavily modified ...
03/13/2024

Our team has reset the GTA Unlimited class and production based vehicle records at COTA again with the heavily modified Kyle Schick Racing, LYFE Motorsport Nissan GTR!

Last year ended in heartbreak as Cole was on pace for a 2:02 lap only to find Feras' Corvette parked on track causing a yellow flag that turned our lap into a 2:04,. This year with a fresh livery, but the same car and tuneup otherwise, Cole hopped in and immediately ran 2:02.8 in the first session, completing the lap he started the year prior. Second session he dropped that to 2:02.3, at which point the rest of the weekend was gravy.

We did take another 2 cracks at it Sunday, but an intercooler coupler popped off first session, then a transmission issue foiled the second attempt, and we decided to rest on our earlier time which did claim victory in Unlimited class.

With data showing the car was already on pace for a mid 2:01 when the transmission disabled the odd numbered gears in the middle of the back straight, we are now dangerously close to the elusive 2 minute lap. For now we'll enjoy this victory, and look forward towards next year!

A wide variety of cars competed in Super Lap Battle and several records fell.

My latest project for COBB Tuning, another CARB EO’d performance calibration suite, plus new custom features, this time ...
02/27/2024

My latest project for COBB Tuning, another CARB EO’d performance calibration suite, plus new custom features, this time for the Gen2 BRZ, GR86. The twist is the COBB calibrations are delivered via the Ecutek Bluetooth dongle for the first time, and their phone app allows live adjustment of the custom traction control and other features.

Tune your Subaru BRZ or Toyota GR86 with the COBB Tuning Flash Kit to increase the performance and add COBB custom engine safety parameters!

The Performance Racing Industry trade show always delivers. Great people, great products. Thanks to everyone who said hi...
12/09/2023

The Performance Racing Industry trade show always delivers. Great people, great products. Thanks to everyone who said hi. It was wonderful to see all of you!

Big success for the team this year in Australia at the premiere time attack event in the world, World Time Attack Challe...
09/02/2023

Big success for the team this year in Australia at the premiere time attack event in the world, World Time Attack Challenge. Innovative Tuning provided engine and drivetrain calibration, race engineering, diagnostic services.

1:25 lap time achieved.
Fastest ever American team at WTAC.
Broke the R35 track record.
3rd in Pro class.
4th overall, just 0.02 seconds behind legend Tim Slade in the much lighter Xtreme R32 GTR.
PB by about 5 seconds.

Address

Kenmore, NY
78758

Alerts

Be the first to know and let us send you an email when Innovative Tuning posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Innovative Tuning:

Share