What are the opening hours?

Monday 7am - 10pm Tuesday 7am - 10pm Wednesday 7am - 10pm Thursday 7am - 10pm Friday 7am - 7pm Saturday 8am - 5pm

Rough Country

http://www.roughcountry.com

Careers: http://www.roughcountry.com/jobs/

09/26/2026

Go farther. Stay longer. 🌲🏕️

Built for the miles between destinations, this Bronco is ready to turn any trail into a campsite. Pack the gear, leave the pavement behind, and see where the road ends.

09/25/2026

Lower. Meaner. More planted. 🔥

Give your F-150 a 3" front / 5.5" rear drop engineered for more than just looks. Corrected geometry, M1 shocks and struts, and a rear sway bar deliver a low-profile stance with confident, controlled handling.

Learn More: https://ow.ly/1zpA50ZRpLP

09/24/2026

Take your Sprinter further. Go with confidence. 🏔️

Rough Country’s Winch Mount Bumper adds serious recovery capability with a 12,500-lb winch, integrated D-ring mounts, and heavy-gauge steel construction—while keeping the factory profile intact.

Because when the adventure takes you farther from the pavement, peace of mind matters.

09/23/2026

More control. More clearance. More confidence. 🔥

Rough Country Vertex Coilovers give your Can-Am Defender 16-stage adjustable damping and up to 2" of lift to dial in your ride for whatever the trail throws at you.

Dial it in. Take it out. 💪

09/22/2026

We’re teaming up with some of the biggest names in the outdoor and off-road world to build something seriously epic. 🔥

The Ultimate Basecamp 4x4 RV Giveaway from MKC is loaded with everything you need to chase the next adventure—including Rough Country upgrades, a 20' 4x4 Overlander camper, and gear from , , , , , and more.

One $180K+ adventure rig. One lucky winner. And yes… entry is FREE.

Enter for your chance to make this your ultimate basecamp. 👀

Enter Here: https://sl.mtkc.co/5APrTy

09/21/2026

Mud flying. Lights on. Send it. 💨💡

Rough Country 6.5" Round LEDs bring 14,040 lumens of spot + flood coverage to the F-150, so when the trail gets dark, you can keep playing.

Learn More: https://ow.ly/Vrbg50ZPEEy

09/19/2026

A new look for the F-150 is almost here. 👀

The Rough Country FXS Bumper brings a clean, factory-inspired design with a little more attitude—and the capability to match. Coming soon.

09/18/2026

A little more Rough Country for the outdoors. 🌲🦌

The new Bottomland Camo Hat is officially here, and honestly… we think it looks pretty darn good on the Gladiator too. 👀

We’ve got more merch ideas in the works. What do you want to see next? Drop it below. 👇

Learn more: https://ow.ly/vP7T50ZP6Pb

09/17/2026

Name a better feeling. We’ll wait. 👀🏕️

Waking up above the clouds, miles from the nearest city, with nothing but stars overhead and your Rough Country tent below. This is what overlanding is all about. 🤘

📸

09/16/2026

From raw steel to the trail. 🇺🇸

This is what American manufacturing looks like at Rough Country. From the people running the machines to the parts coming off the line, a whole lot of work goes into building products right here in Dyersburg, Tennessee.

No shortcuts. Just good people building good stuff. 🤘

Address

2450 Huish Road
Dyersburg, TN
38024

Opening Hours

Monday	7am - 10pm
Tuesday	7am - 10pm
Wednesday	7am - 10pm
Thursday	7am - 10pm
Friday	7am - 7pm
Saturday	8am - 5pm

Website

https://www.roughcountry.com/

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