Rust Proofers

05/18/2026

Take a look at this informative post from Woolwax explaining the differences between Woolwax and the knock offs. Not all "lanolin" based coatings are the same!

05/07/2026

05/07/2026

Some before and after pictures underneath a 2020 Nissan Titan. Customer was specifically looking for a stay wet coating like Woolwax due to the age of the vehicle. Some shops would apply a cosmoline like substance and the customer was looking to avoid that.

04/29/2026

I just wanted to provide an update on recent changes in the rustproofig and undercoating market in the Eau Claire area. Rust Proofers is a full time rust proofing company. Recently, I noticed signs in the area for an auto detailing company that has added rust proofing after seeing the success of Rust Proofers. I know this for a fact because I know the owner knows exactly what Rust Proofers does. Competition is great. Rust Proofers works day in and day out doing one thing and one thing only. Rust proofing was never and “add on sale” to increase profit. It’s the core business.

The longest running company in the area recently changed owners after the guy doing it decades passed away. I met him in the past and he was a great guy. The website has yet to be updated and prices have gone up. It’s possible they still do a great job. Just be aware it’s not the same person doing it as it once was.

04/29/2026

Just finished a 2026 Frontier with the Premier Package. Customer likes the "old school" nature of the Frontier with a V6 and no turbo and wants to keep it in the best condition possible. The service took a bit longer than usual with the product used and the rural location requiring a bit more clean up underneath. It turned out great and Rust Proofers has another satisfied customer.

04/22/2026

If you look closely, you will see sand blowing out of the inside of the rocker panels here on. this 2017 GMC Sierra. This underscores the importance of proper prep being done before applying product. You may also notice the bubbling and rust coming through. The rockers were completely saturated with Woolwax which massively help slow down the corrosion.

04/06/2026

Did you know that Rust Proofers is a Woolwax Prime Undercoater? Here's what this means:

A Woolwax® Undercoater that displays the “Prime” badge has made a significant commitment to the Woolwax® brand. • Maintains a full-time business and is easy to contact • Operates in an extremely professional and ethical manner • Woolwax® is this Undercoaters primary brand of undercoating and has a complete understanding of the Woolwax® & SALTBUSTER™ formulas, application methods, and has the experience to apply an excellent Woolwax® application that will provide longer protection to your vehicles.

04/01/2026

This truck certainly needed a reapplication of Woolwax. However, it looked overall great underneath due to previous Woolwax application 5-66 years ago. Not bad for at all 10 year old Wisconsin truck!

03/31/2026

Take a look at the nearly 6 year old Woolwax inside the tailgate 2016 RAM. Still providing protection 6 years later. Customer had it "woolwaxed" when he purchased it used. Underneath did need a reapplication at this point which Rust Proofers proudly handled. All of the cavities like the tailgate were also re-coated.

03/26/2026

Just finished a up on the Premier Package on the GMC Denali Canyon. Customer wanted to add running boards and at first we agreed it was better to have the service done afterwards. However, with the recent weather up here, he wanted it protected sooner rather than later. I came back at no charge to touch up after the running boards were installed. Rust Proofers was also happy to offer a $100 discount to a retired vet. More and more local companies are now offering rust proofing after seeing Rust Proofers growth over over the last few years. At Rust Proofers, we don't have a scammy slick website, we don't run an undercoating shop out of a residential address not zoned commercial. We just provide hard work with transparent prices (and the best products around)!