Sheldon's Harley-Davidson

Sheldon's Harley-Davidson Sheldon's Harley-Davidson is a dealership located at 914 Southbridge Street in Auburn, Massachusetts.
(493)

A family owned business for three generations; we've been serving the Central Massachusetts motorcycling communities since 1920.

09/02/2026

🔥 Upgrade your ride and your comfort! Save 15% on in-stock and special-order seats at Sheldon’s Harley-Davidson now through September 30. Stop in and let our Parts team help you find the perfect fit! 🏍️
Restrictions may apply. See dealer for complete details.

🏍️ Adventure is calling — and now’s the time to answer.For a limited time, get 1.99% APR & No Money Down + $1,000 Custom...
09/02/2026

🏍️ Adventure is calling — and now’s the time to answer.
For a limited time, get 1.99% APR & No Money Down + $1,000 Customer Cash on select new Harley-Davidson® Adventure Touring models. 🔥
Offer available on eligible models through October 31, 2026. Financing is subject to credit approval, and eligibility, terms and restrictions apply.
📍 Stop into Sheldon’s Harley-Davidson to explore eligible models and see which offers may apply to you.
See dealer for complete details. Offers apply to select new, untitled eligible models. Financing through Eaglemark Savings Bank is subject to credit approval. Other terms, conditions and limitations may apply. Customer Cash restrictions apply. Offers end 10/31/26.

September is the perfect time to get ready for more miles! 🏍️🍂Now through September 30 at Sheldon’s Harley-Davidson:🔥 No...
09/02/2026

September is the perfect time to get ready for more miles! 🏍️🍂
Now through September 30 at Sheldon’s Harley-Davidson:
🔥 No money down, no interest and no payments until spring 2027 with the purchase of a new Harley-Davidson motorcycle
🔥 15% off heated grips and seats—in stock or special order
🔥 15% off in-stock riding jackets and gloves
Visit us at 914 Southbridge Street in Auburn or call (508) 721-9876 for complete details.
Limited-time offers. Financing is subject to approval, eligibility requirements and applicable terms. Product selection may vary. See dealer for complete details.

09/02/2026

🏍️ Skyla’s Trike of the Day! 🏍️
Cruise with confidence on this 2023 Harley-Davidson Freewheeler! Featuring Screamin’ Eagle upgrades and just over 1,100 miles, this trike is ready for your next adventure.
Stop by Sheldon’s Harley-Davidson and check it out today! 🔥

09/02/2026

🏍️ Every mile counts! The Harley-Davidson® Let’s Ride Challenge is your reason to ride farther, explore more and make every road part of the adventure.
Log your miles, complete challenges and see how far the ride takes you! Stop by Sheldon’s Harley-Davidson to learn how to join.
🔥 Let’s ride, Sheldon’s!

🏍️ It’s time to Meet Your Match at Sheldon’s Harley-Davidson!Now through September 30, stop in and test ride a new Harle...
09/02/2026

🏍️ It’s time to Meet Your Match at Sheldon’s Harley-Davidson!
Now through September 30, stop in and test ride a new Harley-Davidson® motorcycle to discover the bike that feels made for you. Complete a test ride and receive an exclusive H-D® cap—and if you’re one of the first 50 riders to pre-book and complete your test ride, you’ll also receive a bonus gift! 🔥
Stop in or contact us today to schedule your ride!
While supplies last. Limit one per person. Some restrictions apply. See Sheldon’s Harley-Davidson for complete details.

🐷🌭 Hogs & Dogs is NEXT weekend! Join us Saturday, September 12, for a H.O.G. loop ride followed by freshly grilled hot d...
09/02/2026

🐷🌭 Hogs & Dogs is NEXT weekend! Join us Saturday, September 12, for a H.O.G. loop ride followed by freshly grilled hot dogs and burgers at Sheldon’s Harley-Davidson! 🏍️🔥 Bring your appetite and come spend the day with us!

Join us for FXR Day at our sister store, Old School Harley-Davidson, Hogs & Dogs with a H.O.G. loop ride and lunch, the ...
09/01/2026

Join us for FXR Day at our sister store, Old School Harley-Davidson, Hogs & Dogs with a H.O.G. loop ride and lunch, the ProRider Course, Scratch N Win Saturday, The Final Ron’s Ride and more!
Mark your calendars, gather your riding crew and make the most of September with us! 🧡🖤
Full event details: sheldons.com/events

📚✏️ School is officially back in session—and these little riders are heading back in Harley style! 🧡🖤Stop by Sheldon’s H...
09/01/2026

📚✏️ School is officially back in session—and these little riders are heading back in Harley style! 🧡🖤
Stop by Sheldon’s Harley-Davidson and check out our newest children’s apparel arrivals, perfect for starting the school year with a little extra attitude! 🏍️

Congratulations to David got on our new 2026 Street Glide 3 limited !! Welcome to the Sheldon’s Harley Davidson family a...
09/01/2026

Congratulations to David got on our new 2026 Street Glide 3 limited !! Welcome to the Sheldon’s Harley Davidson family and ride safe!!!

Address

914 Southbridge Street
Auburn, MA
01501

Opening Hours

Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 9am - 4pm
Sunday 10am - 3pm

Telephone

+15082665439

Website

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