HELP BOAT CLASSIFIEDS HELP YOU SELL FAST!
1. Scour the boat:
Clean everythingβbilge, sole, upholstery, cabinets, lockers, the shore-power cord, and under the sink in the head. Everything. If your boat is spotless, the buyer will think youβre detail oriented and that all the systems have been well maintained. If the boat is a mess, a prospective buyer might think you also neglected to change the oil in the engine. Remember the last time you went to the boat show? Make your boat look like itβs in a new-boat show.
2. De-clutter:
Your personal items on the boat may mean a lot to you, but they only make the boat look smaller and cluttered to the buyer. Empty all hanging lockers, drawers, and cabinets. It may sound crazy, but a buyer will look at a hanging locker full of foul-weather gear and think, βWhere am I going to put my foul-weather gear?β
3. Comfort:
Make sure all the cushions are in place and periodically open all the ports and hatches. Itβs got to be βfreshβ below decks. Remember, you only get one shot at making a first impression, and musty-smelling accommodations arenβt the impression you want to make.
4. We will dress it up for the Internet:
A strong Internet presentation is critical, so we will make sure your boat is as enticing as possible to those online shoppers. We will provide a complete history of the boat and its upgrades; a detailed inventory of everything, including sails, electronics, and major systems; and photos that allow Internet tire kickers/prospective buyers to enjoy a photographic walkthrough of the entire boat. If you can provide a video this is the best form of marketing. No worries, simple send we photos of every step of the way going on your yacht, in the salon and to the helm and around the deck side and we will develop your own walkthrough video.
5. Spend wisely:
Itβs a good idea to get the boat surveyed so you can learn about and fix any potential problems before the boat goes on the market. If the bottom or the topsides need a paint job, do it. If youβre painting the hull, use only white or dark-blue paint. However, we recommend not spending money on electronic upgrades. Youβll only get a small part of that investment back.
6. Price it right:
If you want to sell your boat in this market, youβve got to get in, get aggressive, and get out. That means you may have to price it below the lowest priced comparable boat on the market (by at least 5 percent), even if your boat has better equipment, fewer engine hours, and the like. A quick sale means less pain. Once youβre no longer the seller, you can take advantage of the situation in reverse.
7. Close the deal:
Selling a used boat can be a full-time job that is why you have us at the helm. We eliminate no-shows and comments such as βItβs exactly what I want, but next yearβ or βItβs exactly what I want, but Iβd offer half the price.β When talking to prospective buyers, we listenβs equally to both the husband and the wife, and always respond to their questions honestly. We are your certified yacht broker that will make the whole process a bit easier. Then you can focus on the fun things, like shopping for that new boat youβve always wanted or equipment for your new boat being built. Boat Classifieds
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