17/08/2026
New China-exclusive Audi: is it INSANE value or a cheap copy?
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Is the all-new Chinese Audi E7X better than the German Audi Q8?
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Mat’s got his hands on the all-new Audi E7X.
However, this is no ordinary Audi! It’s been built exclusively for the Chinese market, so we won’t see it on sale in the UK, Europe or the USA! But why is that?
Audi is well aware that those looking to purchase a car in China are much more likely to buy something that is home-grown, rather than a German export. As a result, the E7X is a joint venture between Audi and SAIC, with Audi’s traditional four-ring logo dropped in favour of capitalised AUDI lettering instead.
The question is, what else has changed? Let’s take a closer look…
Starting with the design, although the size is relatively similar to an Audi Q8, there is almost nothing else that distinguishes it as an Audi. Whereas all German manufacturers' cars will follow some of the same design cues, if you were to remove the AUDI badging from the front and rear, you’d be hard-pressed to know what the brand was! Still, up front it looks modern and futuristic, with thin headlights and a wraparound loop design that features Matrix LED lights. Along the side, the similarity to the Q8 is more noticeable, although the surfaces of the panels are smooth (similar to an iX3), and around the back the design is relatively clean and similar in look & feel to the front end.
Step inside, and it’s a similar story to the exterior - the design is totally different to what you would find in a German-built Audi. The main feature you’ll notice is a long screen that stretches across the entire dash, with a passenger screen also built into it. The infotainment system is relatively fast and easy to use, but thankfully, the climate controls are adjusted separately with physical buttons! Elsewhere, the cabin is covered in soft-touch materials, including an Alcantara-effect roof lining, and the seats are incredibly comfortable.
For those in the back, there’s also a huge amount of space, with reclinable seats, leg rests, and a 27-inch retractable screen! There are also large, sturdy tables built into the back of each of the front seats.
The Audi E7X comes with two motors that combine to produce 680hp and 800Nm. So it’s no slouch, but then again, being electric, it tips the scales at a hefty 2,600kg. It comes with a 100kWh battery, which is good for a claimed range of around 400 miles.
The E7X is on sale in China at an incredibly low price, starting from just £36,360! That’s less than half the price of a similar-sized Audi Q8 from Germany. The question is, if this car were on sale in the UK, would you choose it over a Q8? Let us know in the comments!
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Chapters
00:00 Audi E7X Preview: Coolest & Most Annoying Features
01:13 Drag Race: Audi E7X vs Audi Q8
02:26 Emergency Brake Test (100–0 km/h)
03:00 Exterior Design Walkaround & Lighting Signature
03:56 Interior Quality, Screens & Cabin Tech
05:29 Public Reactions: Audi Without Four Rings
06:36 Back Seats, Legroom & Passenger Comfort
07:52 Boot Capacity & Practicality Test
10:19 5 Annoying Features You Must Know
12:24 5 Coolest Features on the Audi E7X
13:33 Audi E7X Price
14:53 Driving Impressions & Performance
Is the all-new Chinese Audi E7X better than the German Audi Q8?Ge...
