AutoElite is a customer friendly business that offers a complete car repair service primarily aimed at the prestige car market. The prestige car repair market is dominated by main dealer repair shops. These main dealers currently have a monopoly in the market place as their customers have a perception that they must go to them for repairs, in order not to invalidate their warranties. The main dealers charge inflated prices for the services that they offer. During recent years independents have started to emerge to add some competition into the market place. However there is still a gap in the market for an independent car specialist with expertise in some areas of the prestige market. AutoElite will differentiate itself by having fully qualified expertise in the prestige market whilst maintaining competitive prices to its customers. AutoElite have developed a loyal customer base through their customer and quality focus. All work is carried out to the same high standard that a main dealer can offer, with Diagnostic Technicians working on the vehicles.