Group 1 Hatfield SEAT

Group 1 Hatfield SEAT Visit us for New and Used Car Sales, Servicing, Parts, MOTs, and more. We believe in providing a personalised service to meet your needs at SEAT Hatfield.

At Hatfield SEAT, we offer an extensive range of services, from used sales and new SEAT cars to expert servicing and MOTs. Our team of SEAT specialists is always on hand to assist you with whatever you need from a quick health check to a full major service. Our team of experts is here to offer advice and support, so you can make an informed decision and leave with the perfect SEAT car for you. We'

re committed to ensuring that your experience with us is convenient, seamless and tailored to your needs. Visit us today to explore the SEAT model range, book a service, or discover our latest offers.

Discover unmissable offers at the Group 1 SEAT Spring Event.Running until April 19th, enjoy up to £1,000 in savings* acr...
10/04/2026

Discover unmissable offers at the Group 1 SEAT Spring Event.

Running until April 19th, enjoy up to £1,000 in savings* across selected Approved Used and Nearly New SEAT models at Group 1 SEAT.

Find out more via our website: https://www.group1auto.co.uk/seat/spring-event/



*Up to £1,000 saving on selected Approved Used and Nearly New vehicles across participating Group 1 Automotive retailers during the Spring Event from 10 - 19 April 2026. Savings apply to selected vehicles in Group stock and vary by model. Offer valid on retail purchases ordered between 10–19 April 2026 and delivered by 26 April 2026. Vehicles are subject to availability and may be withdrawn without notice. Available to retail customers only, aged 18 or over. Finance subject to status and availability, terms apply. Group 1 Automotive reserve the right to withdraw, amend, or extend the offer at any time. Savings applied at the point of order, no cash alternative. Images and vehicles shown are for display purposes only.

Spring has arrived, and so have two bold new ways to stand out.Meet Liminal and Hypnotic - 2 new colours available for t...
25/03/2026

Spring has arrived, and so have two bold new ways to stand out.

Meet Liminal and Hypnotic - 2 new colours available for the SEAT Ibiza and Arona. Liminal, an expressive red that brings instant energy, and Hypnotic, a vibrant yellow that captures the freshness and fun of the season.

Which shade would you step into spring with?

Discover more: https://www.group1auto.co.uk/seat/models/

Our SEAT Drive Event is still live, and we've got amazing offers across SEAT Ibiza, Arona and Leon!Running until March 3...
05/03/2026

Our SEAT Drive Event is still live, and we've got amazing offers across SEAT Ibiza, Arona and Leon!

Running until March 31, enjoy up to £500 off* selected SEAT models and two services for just £299^, on top of our already impressive offers!

Our event includes the New Ibiza, featuring a sharper design, smarter technology, and an even more confident drive.

Discover our offers today: https://www.group1auto.co.uk/seat/drive-event/



*UK retail customers, excl. Contract hire. 18+. Offer available when ordering by 31st March 2026, delivered by 30th June 2026. Subject to availability. T&Cs apply.

^ Service Plan covers first 2 consecutive Services with 1 Pollen filter replacement. Servicing must be carried out at a SEAT Authorised Repairer, in line with the requirements of the service schedule. Additional work, including wear and tear, is excluded. Freepost SEAT Financial Services.

Last year, our theme was A Better Way.Not easier. Better. Store by store. Market by market. This year at our annual GM C...
18/02/2026

Last year, our theme was A Better Way.
Not easier. Better. Store by store. Market by market.

This year at our annual GM Conference, we raised the bar again with our 2026 theme, Beyond Better, and the point is simple: Better is no longer the goal. Better is the baseline.

“Beyond Better” is what happens when a leadership team stops asking “How do we improve?” and starts asking:
- Beyond expectations: "What would surprise our customers in the best way?"
- Beyond limits: "Where are we playing small because it feels familiar?"
- Beyond anyone’s definition of what’s possible: "What would it look like if we went all in together?"

That mindset matters, because the work is real and the scale is real. So “Beyond Better” is not a slogan. It is a standard. It shows up in the unglamorous places:
- how we lead morning meetings;
- how we coach performance;
- how we improve consistency;
- how we deliver more confidence, more convenience, more value for customers.

If you were in the room last week, you felt it. One unstoppable team, pushing the limits as one.
So how far beyond will YOU go?

Our SEAT Drive Event is here!Enjoy an extra £500 off selected SEAT models and get two services for just £299†, plus, ben...
17/02/2026

Our SEAT Drive Event is here!

Enjoy an extra £500 off selected SEAT models and get two services for just £299†, plus, benefit from a SEAT contribution towards your finance of up to £4,500** when you buy during our event!

From bold design to dynamic performance, every SEAT is built to offer something more. Lead the way in the New SEAT Arona, experience the fresh, dynamic attitude of the New SEAT Ibiza, or enjoy refined capability in every mile with the SEAT Leon and Leon Estate.

Explore our latest offers, only available for a limited time: https://www.group1auto.co.uk/seat/drive-event/



*UK retail customers, excl. Contract hire. 18+. Offer available when ordering by 31st March 2026, delivered by 30th June 2026. Subject to availability. T&Cs apply. **Can consist of a Contribution towards the Retail Cash Price and a Contribution towards the deposit. Visit our website for full T&Cs.† Service Plan covers the first 2 consecutive Services with 1 Pollen filter replacement. Servicing must be carried out at a SEAT Authorised Repairer, in line with the requirements of the service schedule. Additional work, including wear and tear, is excluded. Freepost SEAT Financial Services.

Spire Automotive Limited T/A Hatfield SEAT & Robinsons Autoservices Limited T/A Ipswich SEAT are Appointed Representatives of Barons Autostar Limited which is authorised and regulated by the Financial Conduct Authority (FRN 685296). Each firm is a Credit Broker not a Lender. When you choose to arrange your vehicle finance with us, we will introduce you to our preferred Lender at a fixed interest rate. We do not charge our customers any fee for this service and introductions do not amount to independent financial advice. The lender will pay us a commission for introducing you to them either as a fixed fee or a fixed percentage of the amount borrowed. Information on the amount and calculation of this commission will be provided prior to the lender introduction. Terms & Conditions apply. Guarantor may be required.

The SEAT FR Black Edition Range.With an audacious new look right across the SEAT range, each model features sleek, dark ...
09/02/2026

The SEAT FR Black Edition Range.

With an audacious new look right across the SEAT range, each model features sleek, dark accents and refined design touches, creating an understated and unique look.

Whether you go all-black everything or want to add a touch of darkness, make it how you want your SEAT with the FR Black Editions.

Available on: Ibiza, Arona, Leon, Leon Estate, and Ateca.

Speak to our teams today to find out more or visit our website for more: https://www.group1auto.co.uk/seat/models/

Meet the new SEAT Ibiza - bold, refined and built for the city.With sharpened lines, a more assertive stance and a refre...
06/02/2026

Meet the new SEAT Ibiza - bold, refined and built for the city.

With sharpened lines, a more assertive stance and a refreshed interior loaded with upgraded tech, the Ibiza delivers style and substance in every mile. Add in the range of responsive engine options and enhanced connectivity, and you’ve got a car that’s ready to elevate every journey.

Find out more: https://www.group1auto.co.uk/seat/models/ibiza/

Pre-Reg SEAT Models – Delivery Mileage, Ready to Drive Away!🚗 Looking for a great deal on a SEAT Arona, Ateca, or Ibiza?...
09/01/2026

Pre-Reg SEAT Models – Delivery Mileage, Ready to Drive Away!🚗

Looking for a great deal on a SEAT Arona, Ateca, or Ibiza? We’ve got pre-registered stock with delivery mileage available right now!

✨ Plus, during our Winter Event, get an extra £500 towards your part-exchange* when you upgrade to a New or Used SEAT during the event.

Don’t miss out – visit us today and see these incredible offers for yourself!

📞Call us on 01707 861597
🔗Visit our website to see all our current offers: https://ow.ly/Vz3X50XTYF0

*Offer valid when you part-exchange your car and buy a qualifying new or used vehicle during the Winter Event at participating Group 1 retailers. Offer may be extended, varied or withdrawn at any time without prior notice. Further terms apply; see our website for full T&Cs.

340 wish lists were granted by four Houston dealerships this holiday season! 🎁🎄Group 1 Ford of Southwest Houston, Beck &...
30/12/2025

340 wish lists were granted by four Houston dealerships this holiday season! 🎁🎄

Group 1 Ford of Southwest Houston, Beck & Masten Kia, Genesis of Southwest Houston, and Sterling McCall Acura teamed up with Child Advocates and BEAR to make a meaningful impact and bring joy to children who need it most.

With every vehicle purchased, customers selected a child from the Giving Tree for the dealership to support. Thanks to this incredible effort, hundreds of children across Houston experienced a brighter Christmas this year.

Our Winter Event is back again, and better than ever before! Running from 27 December until 11 January, we're offering £...
26/12/2025

Our Winter Event is back again, and better than ever before!

Running from 27 December until 11 January, we're offering £500 extra towards your part-exchange on not just eligible approved used vehicles, but also across our range of new vehicles*.

Speak to our teams today or visit our website to find out more: https://www.group1auto.co.uk/seat/winter-event/



*Offer valid when you part-exchange your car and buy a qualifying new or used vehicle during the Winter Event at participating Group 1 SEAT retailers. Offer may be extended, varied or withdrawn at anytime without prior notice. Further terms apply, see website for more.

Group 1 teammates from across our communities rolled up their sleeves with Habitat for Humanity, helping build multiple ...
15/12/2025

Group 1 teammates from across our communities rolled up their sleeves with Habitat for Humanity, helping build multiple homes and create life-changing opportunities for families in need. Soon, several families will turn these houses into homes, and the impact of our teams’ hard work will continue for years to come. 🏠❤️

Group 1 is proud to partner with Habitat for Humanity to help build brighter futures. You can join us in making a difference. Visit Habitat.org to support your local Habitat today.

Production Begins!The new SEAT Ibiza and SEAT Arona are now rolling off the line at the cutting-edge Martorell factory i...
11/12/2025

Production Begins!

The new SEAT Ibiza and SEAT Arona are now rolling off the line at the cutting-edge Martorell factory in Barcelona. Launching in January 2026, these refreshed models feature vibrant design, advanced technology, efficient TSI engines, and enhanced safety.

Speak to us today to find out more: https://www.group1auto.co.uk/seat/dealerships/

13/10/2025

Get More with 1

Bringing hope closer to home. 💜This week, Group 1 contributed $300,000 to the Building Hope Campaign in support of the n...
03/10/2025

Bringing hope closer to home. 💜

This week, Group 1 contributed $300,000 to the Building Hope Campaign in support of the new Texas Tech Health El Paso Fox Cancer Center. As the first comprehensive cancer center in West Texas, it will transform cancer care in the region, giving patients easier access to the advanced treatment they need.

We’re proud to support the El Paso community, home to six of our dealerships.

30/09/2025

Audi Grapevine was proud to join The National Ovarian Cancer Coalition at the Dallas Together in TEAL event! With more than 1,500 participants, this incredible gathering made a powerful impact on the ovarian cancer community.

Together, they helped raise awareness, advance research, and support programs that directly benefit survivors and their caregivers.

Group 1 GMC Coastal Bend is proud to continue supporting the Corpus Christi Police Foundation.Their contributions help m...
19/09/2025

Group 1 GMC Coastal Bend is proud to continue supporting the Corpus Christi Police Foundation.

Their contributions help make Corpus Christi safer by strengthening the bond between the CCPD and the community, while providing essential resources to the dedicated men and women of the Corpus Christi Police Department.

Toyota of North Austin proudly hosted their 3rd Annual First Responder Breakfast.They welcomed heroes from Austin Police...
15/09/2025

Toyota of North Austin proudly hosted their 3rd Annual First Responder Breakfast.

They welcomed heroes from Austin Police, Fire, EMS, UTPD, Travis County Constable Precinct 5, and more. With tributes from the Longhorn Singers and UT Army ROTC, they reflected on 9/11 and shared gratitude for those who protect and serve the Austin community every day.

The new Kids' Meals, Inc. facility is officially open, and it features a one-of-a-kind Group 1 & Kids’ Meals-themed VW v...
04/09/2025

The new Kids' Meals, Inc. facility is officially open, and it features a one-of-a-kind Group 1 & Kids’ Meals-themed VW van!

Group 1 is proud to be a long-time supporter of Kids’ Meals and their mission to end childhood hunger by delivering free, healthy meals to children in need. The new facility will allow them to reach even more children across the Houston Community, and we’re excited to be part of that impact.

We were honored to celebrate the grand opening of Mercedes-Benz of South Austin with our Board of Directors, Group 1 Pre...
02/09/2025

We were honored to celebrate the grand opening of Mercedes-Benz of South Austin with our Board of Directors, Group 1 President & CEO Daryl Kenningham, Mercedes-Benz USA CEO Adam Chamberlain, the South Austin team, and our valued customers.

Celebrating a new beginning as Mercedes-Benz of South Austin joins the Group 1 family! The dealership’s state-of-the-art...
28/08/2025

Celebrating a new beginning as Mercedes-Benz of South Austin joins the Group 1 family! The dealership’s state-of-the-art design showcases Mercedes-Benz’s commitment to luxury, sophistication, and a modern, elevated customer experience.

Address

168 Great North Road
Hatfield
AL95JN

Opening Hours

Monday 8:30am - 6pm
Tuesday 8:30am - 6pm
Wednesday 8:30am - 6pm
Thursday 8:30am - 6pm
Friday 8:30am - 6pm
Saturday 9am - 5pm
Sunday 11am - 4pm

Telephone

+441707861597

Website

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