15/03/2022
Ford has fleshed out its plans for an electric future in Europe. They involve a full-battery Puma in 2024, and a couple more EV crossovers in 2023 and 2024 to fit between the Puma and Mustang Mach-E. 🚗
Those two middle cars will be based off the VW MEB electric platform. Ford is categorising them as a 'medium-size crossover' and a 'sport crossover'. Think VW ID.4 and ID.5 then.
But they won't be VW clones. Ford of Europe boss Stuart Rowley says they'll be "highly differentiated and the sort of car only Ford can do… they'll look like Fords, drive like Fords and have a unique ownership experience" with Ford software. Given some of the software issues in the VW cars, that's probably a good thing.
The Puma is already Ford's best-seller in Europe, so an electric version is likely to tumble out of the door. Rowley says that nine out of 10 Mustang Mach-E buyers in Europe are new to Ford, so this EV commitment should help reposition Ford.
Read more here: https://www.topgear.com/car-news/electric/ford-two-new-electric-crossovers-and-new-puma-ev-2024 ↩️