01/07/2026
Love your local? Sign the petition here > https://www.vatstheproblem.co.uk/
This campaign isn't about one restaurant, one pub, one café or one hotel. It's about protecting an industry that employs millions, supports local economies, welcomes visitors from around the world and sits at the heart of every community.
This is about all of us. It's about protecting the places where memories are made, careers begin, communities gather and local economies thrive.
The hospitality sector has come together to launch – a united campaign and petition calling for hospitality VAT to be reduced from 20% to 10%.
Spearheaded by chef and publican Tom Kerridge, we’re working alongside trade bodies across the sector, such as and , hospitality communities like , and you, businesses across hospitality, to say 10% VAT is fair for hospitality.
Our sector pays too much tax, and VAT is the single biggest lever the Government can pull to support venues, our customers, our high streets and our local communities.
This campaign is for everyone: businesses, customers, waiting staff, chefs, kitchen porters, bar staff, hotel teams, farmers, brewers, suppliers and producers.
Like, sign the petition and share this post – we need your support to reach a million signatures.
Click the link in our bio to sign the petition 👇
https://www.vatstheproblem.co.uk/