10/26/2019
Why Trading Your Car Makes Sense...
Traditionally, the trade-in process has been one of the more difficult steps for both customers and car dealerships to take while navigating the road to completing a vehicle sale. In 2019 however, it no longer has to be. Retail car dealerships are more approachable and transparent than ever due to the rise of powerful technology that allows for no-nonsense trade valuations and customers to verify information.
When a trade value is needed, more information about your trade vehicle is always better. The Vehicle Identification Number (VIN) gets everything started. You can usually locate the VIN at the bottom corner of your windshield or in your driver’s door jamb. Next in line is the vehicle mileage (although in Canada, we should really call it kilometerage…) which is a broad-stroke indication of how much use the vehicle has endured. That said, even if your vehicle is higher mileage, providing the dealership with a great description of the vehicle’s condition as relates to tire tread, body damage, glass and interior wear and tear will help build value. Last but not least, provide the dealer with all the background you can about maintenance history as well as any accidents that may have been repaired.
Once the dealership has all that information (and can have a look at your car), they feed it into a program which compares your vehicle with others available for sale that are similar. This shows the dealer an overview of what the pre-owned market is like for your vehicle. From there they can determine a retail price at which your vehicle should sell for and work backwards from that. The dealer subtract reconditioning costs and a bit of margin to come up with a solid trade value that they can stand by and also back up with facts.
You might be thinking: “Well, I’m sure I can get the retail number if I sell it myself…”
Yes, this could be the case. The dealership has shown you that similar cars are retailing in a certain range so it is something you can consider. It is also important to ponder some of the challenges of selling your car privately:
Often, customers looking to purchase pre-owned cars will need some type of financing. Dealerships have access to many lending institutions and can generate the paperwork necessary to facilitate a quick transaction. As a private individual, you are unable to offer finance options to prospects who may want to purchase your car.
You may also need to invest some time and money in reconditioning your car to compare with others at that retail value.
Selling a car can take a lot of time and resources. Depending on the type of car, you may invest in a promoted online ad, have to field many calls and messages, and have people you don’t know come to your house and test drive your car. Car dealerships have trained staff, a controlled environment, and marketing resources to promote pre-owned vehicles at retail prices.
When you sell your car privately, the buyer has your name, address and other contact information. If something goes wrong with the car or they have a problem, you’re probably the first person they will call. When a vehicle is traded at a dealership, the customer who traded it can rest easy, knowing that their personal information is not passed on to the next owner, as the dealership assumes responsibility for the car and is bound to protect the privacy of all of their customers.
A proper trade valuation can take as little as fifteen minutes in person. The trade-in process is a secure and transparent way to get the market value of your car without the headache of having to sell it yourself. Additionally, there are also tax savings to be had, and you can acquire your new car quickly and through a complete and professional transaction.