Secret Recipe, Olitalia, TongGarden, PastaZara are imported & marketed by Fair Group. Fair Group is one of the fastest-growing business conglomerates in Bangladesh. In 1998, the company started as Fair Trade International mostly with import and trading business and gradually turned into Fair Group. It has achieved the trust and affection from different corners of Bangladesh by bringing world-class
brands to the doorstep of consumers. In 2017, Fair Group established Fair Electronics manufacturing plant in association with Samsung at Narsingdi maintaining the global standard. Samsung Mobile Phone, Refrigerator, Television, Air Conditioner, Microwave Oven and Washing Machine are produced with the pride of ‘Made in Bangladesh’ creating opportunity of 3000+ employment. With its strong distribution network and relentless effort of the company associates, Fair Group has made Samsung Mobile as the fastest growing mobile brand in the handset segment in Bangladesh. Fair Group business unit, Fair Technology is the authorized distributor and after-sales service provider of Hyundai passenger vehicles In Bangladesh. In 2021, Hyundai and Fair Technology jointly announced the setup of Hyundai manufacturing plant at Bangabandhu Hi-Tech Park, Kaliakoir, Dhaka. In recent years, Fair Group has made diversified investments in Mobile Device, Consumer Electronics, FMCG Contract Logistics, Manufacturing, IT Solutions, Automotive, Food and Beverage Retail and Café. In 2019, Fair Group was recognized by the government “The First Global Brand Manufacturer in Bangladesh for Samsung Smart Phone and Consumer Electronics Manufacturing.”
Fair Group received Nationally Highest VAT payer for FY 2018-19
In 2022, Ministry of Industries awarded National Productivity and Quality Excellence Award to Fair Electronics Ltd. -“The first prize in the Steel & Engineering Category”. The secret of the growth of Fair Group has simply been described as Fair Business Practice, ROI and KPI-based employee evaluation, and a very organized move from decision to execution. Along with its business growth, Fair Group is equally responsible to society.
