05/10/2026
Ironline. Carbonline. Raptor R. Three F-150s, each built for a different driver, and none of them by accident.
Our founder, Joe Ghattas, walks through all three and explains why we build them the way we do. Why one gets a full blackout identity. Why another goes widebody on a Lariat. Why on a 720-horsepower Raptor R, sometimes the smartest move is knowing what to leave alone.
The full story is live on our YouTube channel: https://youtu.be/5i-GNS6csoc?si=Kx0Kl17e28AjFNEI