Broadway by Bergstrom Automotive

Broadway by Bergstrom Automotive Bergstrom Automotive is 2,300 team members strong, representing 35 automotive brands throughout Wisconsin.
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❄️❄️❄️ Winter has arrived! Huge shout out to our entire team for moving snow and keeping it safe!
01/09/2024

❄️❄️❄️ Winter has arrived! Huge shout out to our entire team for moving snow and keeping it safe!

💚💛🔟
01/07/2024

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The 206th regular-season meeting between Green Bay & Chicago.

IT'S GAMEDAY!

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01/06/2024

👏👏👏

01/04/2024

🎉🎉🎉

❤️🏀
12/31/2023

❤️🏀

❤️🏀
12/28/2023

❤️🏀

12/21/2023
Ugly Christmas Sweater Day! Looking great, Team!
12/19/2023

Ugly Christmas Sweater Day! Looking great, Team!

🤩 The future is bright! Thank you, Team!
12/16/2023

🤩 The future is bright! Thank you, Team!

🤩 Wow! We've got some undiscovered TV talent in Green Bay! Stay tuned to the next Packers game. These shining stars are ...
12/13/2023

🤩 Wow! We've got some undiscovered TV talent in Green Bay! Stay tuned to the next Packers game. These shining stars are scheduled to make their broadcast debut!

Our leaders are always working closely with our dealership teams throughout Wisconsin, but once each year we slow down t...
12/13/2023

Our leaders are always working closely with our dealership teams throughout Wisconsin, but once each year we slow down to give every team member a closer look at our current business and our future direction. And we have a little holiday fun! Today, we held our first of several tour stops at the EAA - The Spirit of Aviation Museum in Oshkosh. We had team members from most of our locations join us. Thanks Tim & Mr. B for sharing your insights and leading our team!

In the next few weeks, we'll join our other teams at locations in Green Bay, Appleton, Madison & Manitowoc.

Way to go, Spencer!
12/11/2023

Way to go, Spencer!

Congrats Spencer!

💚💛 How cool is this! In recognition of Bergstrom Automotive's support of the 2025 draft, our team was gifted a commemora...
12/08/2023

💚💛 How cool is this! In recognition of Bergstrom Automotive's support of the 2025 draft, our team was gifted a commemorative bicycle from the National Football League & the Green Bay Packers! The bike represents the many legendary traditions that make up the unique bond between the team and the community.

12/07/2023

🎅🏼🎶 From our entire team, to you and your family, Merry Christmas! Watch our annual Bergstrom Automotive Merry Christmas Sing-Along Video!

12/03/2023

GAMEDAY! 🎶 It's me. Hi, I'm the quarterback. It's me!
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❤️🎄 We LOVE this time of year! Happy December!
12/01/2023

❤️🎄 We LOVE this time of year! Happy December!

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11/29/2023

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Exhilarating at every turn.
11/28/2023

Exhilarating at every turn.

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🔊 Listen Now! John F. Bergstrom joins the Full Throttle Podcast to talk about the state of the automotive industry, how ...
11/26/2023

🔊 Listen Now! John F. Bergstrom joins the Full Throttle Podcast to talk about the state of the automotive industry, how COVID impacted the focus at Bergstrom Automotive, and much more.

Listen (Podcast): bit.ly/FullThrottle-Audio
Watch (YouTube): bit.ly/FullThrottle-Video

For our 11th episode of Full Throttle, we are joined by John Bergstrom, Founder and Chairman of Bergstrom Automotive. Topics of discussion include the state ...

The power is in your hands.
11/25/2023

The power is in your hands.

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From our entire team: we’re grateful for our customers and community! Wishing you and your families a happy Thanksgiving...
11/23/2023

From our entire team: we’re grateful for our customers and community! Wishing you and your families a happy Thanksgiving.

Our dealerships are closed today.
Normal business hours Friday & Saturday.

Intrigue illuminated.
11/22/2023

Intrigue illuminated.

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11/19/2023

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Putting the throw in a throwback. 🏈

50s Classic 🧵

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Magnificence uncompromised.
11/17/2023

Magnificence uncompromised.

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Exceptional luxury meets extraordinary power.
11/14/2023

Exceptional luxury meets extraordinary power.

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🇺🇸 1000+ participants strong at the 11th annual HOOAH WI (Helping Out Our American Heroes) Ruck March! The KI Center was...
11/11/2023

🇺🇸 1000+ participants strong at the 11th annual HOOAH WI (Helping Out Our American Heroes) Ruck March! The KI Center was packed, hearing a moving presentation, followed by a 16.8 mile ruck aimed at raising awareness and funds to reduce and eliminate veteran su***de. EVERY dollar helps local veterans and their families.Bergstrom Automotive is proud to serve as presenting sponsor for this event and important cause. ❤️🇺🇸

🇺🇸🇺🇸🇺🇸 From our entire team, to all who have served: Thank You, Veterans.
11/10/2023

🇺🇸🇺🇸🇺🇸 From our entire team, to all who have served: Thank You, Veterans.

❤️ ⭐️ Go Jax! Jax is battling an ongoing critical health issue and his wish was to meet Jordan Love and the Green Bay Pa...
11/05/2023

❤️ ⭐️ Go Jax! Jax is battling an ongoing critical health issue and his wish was to meet Jordan Love and the Green Bay Packers. Thanks to our friends at Make-A-Wish Wisconsin, his wish came true! Yesterday, he was at Packers practice. Today, he's at Lambeau with his family rooting on the team! 💚💛🔟

🎉🎉🎉
11/03/2023

🎉🎉🎉

We're #1! Teamwork gets the job done! There are 111 Ford dealerships in the state of Wisconsin. Bergstrom Ford of Green Bay is #1 in vehicles sold for the month of October AND #1 Year-to-Date! That's a lot of happy guests!

But we're not done! The Green Bay Ford team is chasing the top spot in the Chicago Region. Currently, they're #2. The region includes huge markets of Chicago and into Indiana. Great job by this powerhouse team in tiny, little Green Bay, Wisconsin!

Address

2700 S Ashland Avenue
Green Bay, WI
54304

Opening Hours

Monday 7am - 7pm
Tuesday 7am - 7pm
Wednesday 7am - 7pm
Thursday 7am - 7pm
Friday 7am - 6pm
Saturday 7am - 5pm

Telephone

+19204711921

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100 Years of Automotive Excellence

As a third-generation family-owned business, we are proud to be your local Chevrolet, Ford, Volkswagen, Hyundai and Genesis dealer. Serving the greater Green Bay community and Northeast Wisconsin for more than 100 years, the Broadway team knows that providing a top customer service, at a competitive price, is what keeps our customers coming back. And our customers take note of our efforts, having voted Broadway “Best of the Bay” for Best Automotive Maintenance, Best Auto Body Shop, and Best New and Used Car Dealership (won all categories in 2016, 2017 and 2018).

But taking care of our customers is only the beginning! With 450+ employees, we are only as strong as our team members - and we’re confident we have the very best in all of them. If we take great care of our team members, they in turn will take great care of our customers. And that’s our Broadway “BETTER” way - take care of our team members, our customers and be an engaged and active community partner. If we can do all three of these things, we know Broadway will see a bright future ahead.

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