Niche Watercraft

08/29/2026

The latest from the Jackett drawing board. ✨

A 37-foot boat that sails like it's bigger and docks like it's smaller - that's the design brief behind the Blue Jacket 37, and it shows in every detail.

Model Details & Specs ➡ https://www.bluejacketyachts.com/bluejacket37

08/22/2026

A new one from Jackett for our Blue Jacket line up.

The most approachable Blue Jacket yet.
Full-size passagemaking DNA in her most sailable length.

The all-new Blue Jacket 37 is here.

➡ https://www.bluejacketyachts.com/bluejacket37

08/22/2026

We're not simply collecting boat brands.

We're building their next chapter.

08/15/2026

The measure of a great yacht is not its first season.

It is its tenth.

And whether the owner who sailed it then would choose the same boat again without hesitation.

08/12/2026

The horizon looks different when you know the boat under you can reach it.

This is the confidence Niche Watercraft builds into every hull we steward.

08/08/2026

What we build lasts.

Four brands.
Four legacies.
One standard.

Niche Watercraft - Exceptional, or Nothing.

⛵ Ted Arisaka

08/05/2026

Every brand in our portfolio was exceptional before we arrived.

Our job is to ensure they stay that way for the next generation - or more - of owners.

08/04/2026

We've grown our portfolio with intention.

Every brand we bring under Niche Watercraft carries a history we intend to honor.

And a future we intend to earn.

X-Yachts | Bruckmann+Ellis Yachts formerly Bruckmann Yachts | Blue Jacket Yachts

08/01/2026

A Niche Watercraft vessel is not purchased. It is chosen.

Chosen after years of research.
Chosen after years of knowing what you want.
Chosen after years of searching for a builder that understands.

A series of decisions leading up to a yacht that is truly your own.

07/30/2026

We steward brands that were already exceptional. Our role - quite simply - is to make sure they stay that way.