23/07/2026
ALS boosts hire fleet with £4m investment in BMW
As part of its ongoing commitment to the UK bodyshop sector, accident management specialist Auto Logistic Solutions Ltd (ALS) has taken delivery of 50 vehicles from Partridge BMW Southampton. Comprising a wide range of vehicles, including Series 1, 3, 4 and 5 models as well as X5 SUVs, this is the first tranche of a deal that will see a total investment in excess of £4m in the BMW marque by the end of the year.
With the arrival of further model classifications expected in the final quarter of 2026, this will take ALS’s total fleet numbers to more than 500 vehicles, demonstrating the business’sgrowing confidence in the UK motor trade.
Commenting on the deal, head of fleet operations at ALS, Jason Harris said: “For over 16 years now, we have delivered an unparalleled level of after accident care and support to over 50,000 customers. Enhancing strong, long-term relationships with like-minded businesses remains at the core of our business ethos and major investments such as this underpins this approach.”
“A lot of planning has gone into making this deal happen, I am especially grateful to Michelle Coles, specialist sales account manager at BMW for being so proactive and flexible in her approach to doing business. Having a larger BMW profile within our fleet allows us to offer a bespoke BMW service to a wider audience – which will help us to further grow our market share.”
With headquarters in Rochdale, Lancashire, ALS specialises in non-fault accident management. The business handles everything from credit hire and credit repair to providing nationwide like-for-like replacement vehicles. Established in 2010, the company operates a nationwide network of partner garages and PAS125 accredited repairers.
With an ‘excellent’ score from Trustpilot, the company caters to the general public involved in road traffic accidents, as well as commercial fleet operators. ALS’s national replacement vehicle logistics cover mainstream, prestige, and commercial vehicle clients across the entire UK.
(Left to right): Michelle Coles (Specialist sales - BMW Group), Jason Harris (ALS), Lukas Ryan (Head of business - Partridge BMW)
