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15/07/2026

☀️ Summer heat puts your tires to the test, burning roads, rising pressure, faster wear. 🌡️🚗 The good news? A few simple habits keep you safe all summer long! 👇

✅ Check your pressure regularly
At least twice a month, always when cold (ideally early morning 🌅). Follow your manufacturer's recommendations and adjust the pressure when your car is loaded up for holidays. Correct pressure means better grip, even wear, and no nasty surprises on the road.

✅ Inspect your tires
Take a quick look at the sidewalls for cracks, bulges or embedded nails.

✅ Drive smart in the heat
Avoid harsh braking on burning asphalt, and keep your speed reasonable on long trips.

✅ Park in the shade
Whenever you can, keep your car out of direct sun 🌳 it limits overheating and helps your tires last longer.

24/04/2026

🚗 Pirelli unveils the 3rd generation of the Scorpion, its iconic summer tyre designed for SUVs!

Certified safety, enhanced durability and compatibility with electrified vehicles, the Italian manufacturer takes things to the next level.

Key features of the new Scorpion:

💪 High mileage and consistent performance over time
🔋 Elect technology, up to +10% range on electrified vehicles
📏 SUV-specific architecture with reinforced casing and improved pressure distribution
🛞 16 sizes available from 18 to 22 inches

19/12/2025

❄️ Tire Pressure: How Cold Weather Affects It ❄️

When temperatures drop, tire pressure drops too. In winter, cold air contracts, which can lead to underinflation even if the vehicle hasn’t been driven.

👉 Key points to remember for safe driving:
🔧 A temperature drop of 10°C can reduce tire pressure by around 0.1 bar
🚗 Underinflated tires mean less grip, increased wear, and higher fuel consumption
📏 It is recommended to check tire pressure at least once a month, and always when the tires are cold

✅ A quick check helps optimize road grip, especially on cold, wet, or snowy surfaces.

26/11/2025

❄️ Pirelli launches the Cinturato Winter 3, a winter tyre designed for challenging winter conditions 🚗

Pirelli presents the Cinturato Winter 3, its new winter tyre engineered to deliver consistent performance, enhanced safety and improved durability. Already available in 35 sizes from 16 to 20 inches, it is suitable for everyday drivers as well as electric and plug-in hybrid vehicles.

✨ This model introduces several key innovations:

• New tread pattern with a zigzag central groove for improved water evacuation
• Optimised sipes and Snow Keeper Teeth to retain snow and increase grip
• Elect technology providing 10% more range for electric and hybrid vehicles
• Pirelli Noise Cancelling System (PNCS) to reduce interior noise
• Dual-Core bimodal polymer improving wear resistance and low-temperature mobility

🧪 Extensive testing
Pirelli combined advanced simulation via its Virtual Compounder with real-world trials at the Sottozero centre in Swedish Lapland. Independent Dekra and TÜV tests confirm its excellent performance on snow and wet surfaces.

The Cinturato Winter 3 joins the winter range alongside the P Zero Winter 2 and Scorpion Winter 2.

31/10/2025

❓🚗 Summer, All-Season, or Winter Tires: What's the Difference?

✔️ Summer tires: Optimized for dry and wet roads in warm weather, they offer excellent grip and low fuel consumption.
✔️ Winter tires: Designed for snow, ice, and low temperatures, they guarantee safety and traction.
✔️ All-Season tires: The practical compromise for year-round driving without having to change tires every season.

👉 The right choice depends on your climate and driving habits.

👉 Discover our selection online now !

23/09/2025

🛞 Goodyear KMax Gen-3: A More Sustainable, More Efficient, and Electric-Ready Truck Tire ⚡

Goodyear introduces the KMax Gen-3, a new generation of truck tires designed to tackle today’s transportation challenges. Available in ten sizes for front axle, drive, and trailer applications, this line delivers improved energy efficiency 🌱 thanks to a tread compound enriched with silica derived from rice husk ash, helping reduce fuel consumption by up to 10% compared to the previous generation.

The KMax Gen-3 is made with 40% sustainable materials ♻️ — bio-sourced, renewable, or recycled — and proudly carries the "EcoReady" label on its sidewall. In addition, its Electric Drive Ready technology ensures compatibility with diesel, hybrid, and fully electric fleets 🚚🔋.

29/05/2025

🏆 Pirelli P Zero: named best UHP tire 2025 by Tyre Reviews

The 5th generation of Pirelli P Zero has proven to be the best ultra-high performance (UHP) tire in the Tyre Reviews 2025 test.

Tested in 225/40 R18 on a Hyundai i30 N, it stood out for its exceptional performance:

🔹 Wet braking: best result with 22.48 m

🔹 1st on dry track

🔹 Driving comfort: 10/10

🔹 Excellent aquaplaning stability when cornering

Developed with the support of artificial intelligence, the new Pirelli P Zero offers optimized tread (improves braking) and more regular wear, for consistent performance.

The new Pirelli P Zero also incorporates Elect technology for electric and hybrid vehicles. According to Pirelli, this allows them to withstand their high torque and extend their autonomy up to 10%.

04/04/2025

Goodyear expands its ultra-high-performance Eagle F1 Asymmetric 6 tyre range with 42 new sizes in 2025, bringing the total to 233 references.

These tyres feature advanced technologies such as SoundComfort to reduce noise, SealTech to seal punctures up to 5 mm, and Dry Stability Plus for enhanced grip on both dry and wet roads.

This expansion meets the growing demand for large-diameter tyres, with over 50% of the new sizes being 19 inches or above.

Sonia Leneveu, Consumer Marketing Director Europe at Goodyear, stated:
"We’re delighted that the success of the Goodyear Eagle F1 Asymmetric 6 enables us to extend its coverage to even more premium vehicles. With the continued growth of SUVs and electric vehicles in Europe, we’re proud to offer our most comprehensive range yet."

The Goodyear Eagle F1 Asymmetric 6 was named test winner and “Eco-Master” in Auto Bild’s prestigious 2023 summer tyre test, ranking first or joint first in 10 out of 12 evaluation criteria.

08/11/2024

🏎️ Ferrari F80 vs McLaren W1: A Battle of Titans 🏎️

Top Gear dives into the impressive specs of two cutting-edge hypercars before they hit the road for a real showdown! 💥

- Power: McLaren W1 edges out with 1,275 hp vs. Ferrari's 1,200 hp.
- Torque: W1 leads with a whopping 1,340 Nm!
- Acceleration: Ferrari strikes back, reaching 0-100 km/h in 2.15s.
- Top Speed: Both capped at 350 km/h.
- Price: Ferrari tops at €3.6M, while McLaren stands at €2.4M.

Which would you pick for a dream drive? 🏁

13/09/2024

🚗✨ NEXEN TIRE is proud to announce that our premium N'FERA SPORT SUV tires have been approved to equip the new Porsche Cayenne!

Manufactured in Europe, these tires offer exceptional handling and stability at high speeds, along with superior resistance to aquaplaning thanks to their advanced asymmetric design and wide grooves.

Since 2016, NEXEN TIRE has been a trusted supplier for Porsche Cayenne, continuing our growth as an Original Equipment Manufacturer (OEM). In addition to the Cayenne, we also equip other luxury models like the Panamera and Macan.

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